2024 🤯
KENDRICK LAMAR
TYLER, THE CREATOR
J. COLE
SCHOOLBOY Q
FUTURE & METRO BOOMIN
SMINO
DOECHII
JPEGMAFIA
RAVYN LENAE
LEON THOMAS
EMINEM
LITTLE SIMZ
LUPE FIASCO
808VIC
VINCE STAPLES
RAPSODY
CHRIS PATRICK
DENZEL CURRY
MAVI
BENNY THE BUTCHER
AB-SOUL
KENNY MASON
ZACARI
SAMARA CYN
Our music has always been deep. It’s always been complex and it’s always been soulful/spiritual. We use hip hop to evolve. To protest. To celebrate. Etc. Art/music plays a role in why a lot of us are proud to be black today. Our culture is all through these genres. Don’t let these people brainwash you into disconnecting from the soul of hip hop by convincing you it isn’t cool or it’s “too deep”. It’s always been that deep for us and it should stay that way. We created it! Once we lose the soul we’ve lost the genre.
Nobody should be redefining our art form but us. Anybody talking shit about hip hop that makes you think or makes you feel something— should immediately be recognized as a opp. Ask yourself what they gain from us watering down our music, taking the soul out, only discussing surface level topics and becoming less conscious. Only a specific group of people benefit from us not being introspective.
Tighten up.