No industry on earth builds culture faster than crypto.
Traditional brands spend decades trying to build loyalty that crypto native brands create in years.
The real difference is conviction, when people believe in something with their money, their time, and their identity, that's when that culture compounds.
Look at what's been built in this space.
Pudgy Penguins / $PENGU: 430B+ views, 5M+ social followers, millions of toys sold globally, IP licensing for holders, Vibes TCG, and recent partnerships with DreamWorks, KAST, Target, Paxos, Manchester City, and much more, not to forget one of the largest Solana airdrops in history that rewarded the entire space.
> Doodles / $DOOD: Acquired Golden Wolf, launched Doodles Records with Pharrell, 1.9B+ views, partnerships with McDonald’s, Adidas, Kellogg’s Froot Loops, Crocs, G-Shock, immersive retail with CAMP and more.
BAYC / $APE: Early mass mainstream adoption, celebrity adoption from Eminem to Snoop to Neymar, partnerships with Gucci collabs, ApeFest, Otherside expansion, BMW, Scandinavian Tobacco Group, ComplexCon, ApeChain, and major IP acquisitions, and a lot more.
Azuki / $ANIME: New TCG, Anime episodes, Pioneered ERC721A, BEANZ airdrop, PBT tech, Manga, acquired Animedotcom, in-house animation studio, partnerships with Satoshi, IPX, 424, H. Moser & Cie./The 1916 Company, and much more.
Rektbrands / $REKT: Rekt turned a crypto-native meme/NFT community into a real consumer brand — selling 1M+ cans in under a year, launching a $500M+ peak market cap token, partnerships with FaZe, Moonpay, Abstract, Opensea, 7-Eleven, and more!
None of these existed five years ago, and now they're competing with legacy entertainment brands that had a 50-year head start.
Believe in something.