Christine Soya

Senior Director of Social Media @W2Ogroup. Love electronic music & popcorn. Tweets are my own views.

[Christine Soya @Csoya]

Love the creativity in these TikTok campaigns from @Mucinex and @KindBar https://t.co/OFe1ae0f7b

[Christine Soya @Csoya]

Greta Thunberg's inspiring words on how to take action against #climatechange: https://t.co/7XJzkjQecr

[Christine Soya @Csoya]

Definitely got chills reading this one - Influencers That Aren’t Flesh and Blood, Yet Millions Follow Them https://t.co/zBol3QGX3i

[Christine Soya @Csoya]

Instagram will now support landscape video on IGTV https://t.co/ypFBVeTj6x via @Verge

[Christine Soya @Csoya]

LinkedIn Follows Facebook's Lead w/ New Ad Transparency Tab on Pages https://t.co/R4ItNBvVCa

[Christine Soya @Csoya]

Feeling inspired today by the words of Morten Bonde @LEGO_Group - “the only limitations I will meet in life are those I create in my mind." https://t.co/NsMTNcTA3a

[HBA Pacific Region @HBAPacific]

Join our first Women in #Science event on Thursday, Nov 1, 5-8:30pm @Genentech featuring their Senior VP Global Head, Clinical Operations @GiselaPaulsen. Register now: https://t.co/qTWMkovK7Q #womenstem

[Christine Soya @Csoya]

Today was a big day! My first time as a conference track chairperson for the Patient Solutions sessions at Digital Pharma East #Digpharm #pharma #healthcare

[Christine Soya @Csoya]

Proud of our team @SyneosComms at #digpharm Packed house for @mattsnod & Michael Pearlman! Check out the full report https://t.co/cnrSh7pqH6 #clinicaltrials

[Christine Soya @Csoya]

Michael Pearlman & @mattsnod presenting now at #Digpharm! Engagement Equation: Increasing #Pharma’s Probability of Success with #DigitalAdvertising @SyneosComms

[Christine Soya @Csoya]

Such a pretty venue #DigPharm

[Christine Soya @Csoya]

Inspiring presentation about using Facebook to discuss female sexual health w/ amazing results: over 42M impressions & 500K clicks to unbranded site @meglopresto @AMAGPharma #DigPharm

[Christine Soya @Csoya]

See our team present today at 2:30pm #digpharm! @mattsnod and Mike Pearlman #clinicaltrials

[Christine Soya @Csoya]

A few stats on how both video & mobile are paramount #thefutureisnow #digpharm

[Christine Soya @Csoya]

#digpharm there were so many questions yesterday about branded #pharma pages - here’s the info direct from @facebook

[Christine Soya @Csoya]

“Pharma can be authentic by providing resources that are valuable for the community” #digpharm panel discussion about how Pharma can engage on social media @VertexPharma @ferring @HaleAdvice

[Christine Soya @Csoya]

Learnings from picking one platform & doing it well. Experimenting w/ segmentation for different Facebook audiences within rare disease community from @HZNPplc #DigPharm

[Christine Soya @Csoya]

Quote from @tracyyedlin at #Digpharm - Personas are not “set it & forget it” they need to adapt over time to meet customer experience needs #pharma

[Christine Soya @Csoya]

Average age of @boehringerus RespiPoints program user is 71 & 60% access via mobile. The future is now - older adults do use mobile #Digpharm

[Christine Soya @Csoya]

Impressive stats for #COPD patient engagement w/ @boehringerus’s RespiPoints program. Up to 50min time on site per week for average users & increased Rx refills #Digpharm