I help companies succeed in a saturated market by applying disruptive strategies and a trend-driven approach to brand innovation l Consultant l Speaker
Did #WillSmith just got up and punched Chris Rock and then swore at him on live TV for making a joke about Jada? award for the most awkward moment #Oscars
Due to connectivity and the acceleration of things, companies have less time to react to societal, environmental, and industry shifts, as consumers will want to adopt the trend NOW!
I believe that magic happens when you brace the unexpected and challenge the status quo. It occurs outside the textbooks and classic frameworks, and I'm always looking for ways to develop A NEW APPROACH that is meaningful and innovative for each client's journey. #innovation
Cultural pioneers with tastemaker status can add a jolt of excitement to retailers in need of constant curation. This jolt should also be novel but inclusive, transparent, and sustainable. Which talented curator can you work with to give your brand a tastemaker revamp? #curation
On my ongoing conversation of what I'm calling The Three Cs Series, today I want to discuss the 2nd C - CULTIVATION and why you should be thinking about engaging with this emerging expectation/ consumer new habit. https://t.co/BCPr63WrSX via @LinkedIn
The world has shifted, and how we engage and build communities must be reexamined. Emerging communities of like-minded people are more digital, social, local, and rooted in shared values. These communities are paving new roads towards a more sustainable level of co-creation.
Don’t trade authenticity for approval! Don’t adapt to or force trending narratives into what you do. Create things you love with purpose, authenticity, and always ask yourself if what you are putting out there aligns with your values.
For the first time, Netflix & YouTube will take in same amount of revenue this year: $30B
Two very different approaches to $30B:
• Netflix: 200M paying subs, produces its own content ($17B content budget), low margins
• YouTube: 2B users, users make the content, high margins
@infoseclegal True 😂 but two out of the other three are on their way to death! They told me I drowned them! At least it was too much love, not lack of it! Lol