The combination of Axie's flywheels and Cambria's risk mechanics is promising.
Love how Ben, as a true builder, pays homage to what Axie got right, while also noting the new mechanics they've added in.
Excited for TGE. Almost all Ronin community members should have airdrops waiting for them tonight as long as you participated in Cambria's various events on Ronin + multichain over the years.
Could be a great infusion of energy into the entire space.
Risk to earn, at its core is one of the only valid solutions to web3 gaming economics that we've seen work at any semblance of scale.
- risk to earn (skill based earning basically)
- spend only/stake only tokens (bAXS)
- player reputation
- token holder distributions/buybacks
these are some of the innovations that when combined, will bring about the revival of crypto gaming.
I think it may be decades before another game is worth more than 10 billion like Axie was, but that could also change very quickly, especially now that progress can be accelerated much more quickly by ai.
why is @playcambria launching a token? sharing a few deep dive thoughts on the topic from my POV 🧵
Q: to start, what is cambria building?
albion/RS-like persistent world w/ hyperfinancialized economy of onchain stakes (NFTs, tokens, vol). axie infinity-style eco flywheels on top of a few core risk gameplay loops we've designed around real stakes (artifact farming pvm, raids, ruined dungeons).
at a high level, there's only 2 assets at the top that matter: the token (RSGP, think AXS) and charter NFT (think Axies - founding set, then controlled emission of more charters). we don't have a SLP-equivalent floating currency ingame, instead using Silver (1:1 ingame currency pegged to USDC deposited).
key starting observation: the token has ultimate primacy. it directly owns the economy and the treasury. if we were ever to end the game, everything folds back into the token first before discontinuation.
utility #1 with the token is an algorithmic % allocation of incoming rev from game loops going out to buybacks / bribes (think rng airdrops to holders). this is a clean, modelallable base layer that represents the first step of the flywheel.
now we layer in charters, which represents the asset speculation layer of the digital economy being created by this protocol. here, players buy charters / issue new charters / stake charters to various yield venues / sell charters to actively compete in the core gameplay loop. charters is something you pick up after acquiring RSGP if you want to directly engage with the game.
there's more further down: energy ($ burned in real time to earn Gold, Silver, Royal Favor, net revenue generating), game NFTs (islands, legendaries, heirlooms) that serve as early juice to reward the core energy loop, royal favor -> locked token emissions, etc. but all you really need to know is that the game takes a revenue cut from these loops into the treasury.
zooming back out, the core flywheel is simple - revenue generating loop that's (unsustainably) incentivized early for big green candles / FOMO -> treasury expansion from stables -> backing for asset speculation and token -> bigger incentives budget.
utility #2, #3, etc. of token all becomes downstream of this. vote-escrowed governance / proof of stake to control incentive gauges. token required to do x, y, z in the ecosystem. as the "onchain nation state" of cambria grows, it accumulates TVL, assets, network effects with players, etc. which are owned by RSGP.
Q: why not launch token earlier?
tbh we just haven't really needed a token, until now. it didn't make sense as a design lever for the risk-to-earn minigames we've launched before this. durable, non-incentivized onchain fee rev from these minigames has proven elusive, so the clean revenue token model of e.g. Hyperliquid isn't quite there. we're getting close w/ Dungeon Fishing, but its at like $1m of annualized rev post-airdrop incentives.
a full MMO that's 24/7 online and has deep, sustainable economics is something we've been iterating on since we started Cambria. as you can imagine, its a massive endeavor. 3 playtest seasons later, we're finally reasonably confident enough to take it to mainnet. Genesis is the first thing we'll ship that actually does need a token w/ deeper liquidity than genesis nfts for the flywheel to work.
it does kind of suck that the macro environment (which is also a key tailwind for the eco flywheel) is significantly degraded now vs even 2 years ago. but this is out of our control. there's been gamefi launches in the past 2 years that have achieved wins for holders (at least immediately on TGE) just because of the macro (market good, lots of people win) before the reality of product fit hit, we started building later in the cycle and never had this a slam dunk option.
BUT - I do think though there's also pros to launching low in these environments. part of the reflexivity needs the massive upside NOT to be baked in at the beginning. if everyone is early to a "ponzinomics" loop, no one is, the bar to get things going gets so much higher. and at least personal motivation wise, i much prefer an outcome where we actually win here and reinvent the industry / bring a new type of "game" to the market.
Q: why 25% float day 1, fully unlocked, no CEX?
we have a lot of airdrop overhang from 2 years of points programs, most of which were earned in better market conditions. we explored the usual low float, "engineered" TGE with day1 speculation model, but this at the end of the day, this involved vesting/lockups that would have just been almost insurmountable sell pressure later on. given we have a probably the best shot (from a core product standpoint) of making wide scale crypto gaming work out of anyone, we're looking to play to our strengths here. if the flywheel takes off, we plan to ladder up into broader, "earned" retail CEX distribution instead of blowing all of our stables on day 1 in a market where retail day1 speculation is close to ATL.
honestly, i also really just want us to be as close as possible to what our real market FDV is before we launch. as we release more info / get closer to mainnet, people can naturally speculate and gradually enter as the r/r of the trade fluctuates and we get closer to obvious PMF. I think this is natural and fun. after TGE, our new holder base will naturally evolve.
Q: what's the bull case?
axie infinity but without the crash. we have a sustainable, net revenue generating core loop. the speculative assets (mostly nfts) on top can 100x or -90% like macau real estate, but there's a floor of players that will always come to the casino. cambria becomes THE MMO of ethereum, with billion-dollar asset / guild treasury TVLs, war games with massive stakes, all onchain and governed by a protocol made up of its biggest players and guilds. a game where value alignment between the game as its players is enforced in code and tokenomics. stories and stakes that people actually care about, with an economy bigger than most countries.
Q: what's the bear case?
flywheel sputters out, macro continues to deteriorate. execution issues - hacks/security, industrial farming / edge exploitation that can't be designed around, UA doesn't scale / conversion of gamers into risk takers fails. incentives cost more than revenue brought in. high-effort gaming continues to lose to passive entertainment. crypto adoption continues to slow.
Q: why an actual game? instead of a gamefi "game" thats just a web UI / idle defi wrapper
#1 because I think its more interesting to build. #2 is because its a billions-or-zero bet. only an actual game can be fully immersive. actual games are also imo the only way something like this actually massively breaks out into the mainstream - you get viral footage, real interactive stories, emergent content from MMO sandbox / pvp that scales. our biggest growth inflection point will be winning over Albion Online, Runescape, WoW players who want to play actual games and enjoy the hyperfinancialized RMT-leaning edge of oldschool degen runescape or the current grey market RMT of current MMOs. imagine all of that with digital, instant money that you can layer prediction markets, perps, etc. on top. "your loot is real" / "earn massive $ by mastering the meta of this game"
Q: how can I get involved?
buy RSGP or put us on your watchlist. i'll share the journey / PMF signals as we go. if you want to play - get a charter NFT, join our upcoming testnet. LPing into the @aeroxyz RSGP / USDC pool early is another cool way to potentially get in w/ early incentives.
⚓ Our biggest patch yet is now live!
Five new hulls, Sloop to Man-o-War! Brand new combat mechanics, UI overhaul and more.
Plus, the new Enjin Multiverse Earth season starts with a fresh war right now! 🧵
First time I have ever won anything ! Thank you @enjin and @capncompany
CnC is an independent game with a tremendously faithful following. Come check them out on Enjin , they can also be played on abstract chain. One of the last remaining games in crypto.
All the others RIP
Congrats to our 50 Enjin Sweepstakes winners! 100,000 ENJ, infused in Pirate Blobs, now in yer wallets!
A big piratey thanks to @enjin for the treasure! 🏴☠️🫡
First @enjin creator game night is in the books and it went hard. Tuesday 16:00 UTC in Discord, hosted by @soulsalwayson. The Envoys piled into @capncompany
and even the founder @DasYield jumped in with us.
Instantly felt like a real crew on the water instead of just another Discord call. We learned the loop, stocked cannonballs, manned the guns, sailed out, and then it became bit chaotic. Multiple ships stacked the Thalassor Kraken, loot started flying, and it turned into that classic pirate thing where everybody is “allied�� until they aren’t. Chaotic. Loud. Actually fun.
Alpha from the session:
- 3 new ships in the works
- two more weapon types coming
That’s the part that stuck with me. The game already slaps as a crew experience, and they’re clearly not done building.If you haven’t tried it: browser or native PC client, Enjin Pass that levels as you play, Doubloons into Enjin mXP, and the Multiverse quests are free now.
Easy on ramp. Need more of these nights. creators + a live game + the people actually building it in the same session just hits different.
Great games are played.
Great worlds are remembered.
In 3 hours, we're diving into The Power of Worldbuilding with our speakers and taking a closer look at this week's featured game, @capncompany.
Come be part of the conversation 👇
Introducing B3IQ.
A new model to own, run and monetize compute.
Already being used by faculty, researchers, and student teams at Stanford, NYU, Penn, UChicago, Dartmouth, Waterloo, and the University of Hawaiʻi.
dungeons hit another ATH yesterday! $625k risked / day now 😱, mostly from Dungeons Fishing growth. been really cool to see all the new faces in the community!
2 more minigames + Dungeons v2 + Gold Rush S4 coming right up. we keep shipping 🚢
stats: https://t.co/Twq1vbGMO4
big unlock with this update.
- 30-50ms ping for Dungeons gameplay, globally
- major gameplay rework to make game less sweaty
- massive rewards update also coming this week
completely diff meta now to win, GL
1/ Most of you know me from my 7+ years in crypto.
What most of you don't know: my obsession with TCG started long before any of that. Over the past decade I've been to more card shows than crypto conferences.
Which is why this one means a lot.
We raised $3.2M to build the third place for TCG collectors.
Co-led by @makersfundvc and @hashed_official, with @Arbitrum Gaming Ventures, @GAM3GIRLVC, and Digital Elm.
---
The TCG market is massive and still growing. But the biggest gap isn't authenticity or liquidity, it's what happens after the purchase. Collectors don't need another marketplace. They need a place where collecting turns into connecting.
That's what Chance is building. When collectors build for collectors, the details matter. That's our moat.
$3.2M = 3.2 million reasons to curate more grails, create more products, and cultivate more experiences for our users.
To our investors: thank you for taking a chance on us.
To our community: thank you for building this with us.
To everyone who's ever ripped a pack, chased a grail, or stayed up too late sorting through bulk and shit, this one is for you.
Built by TCG natives. For TCG natives.
onemoarchance.
Since the market is down, here is a clip, and a good memory of Deko, Mr. Baked, Lana Victoriia, and Red taking down Jaybee in Captain & Company.
Au revoir!