No disrespect to data analytics, I respect the skill and the money there.
But if you are asking why people switch from data analytics to marketing, here is the honest answer.
Marketing has a lower entry barrier.
More businesses actually know they need marketing.
Most businesses do not even know they need data analytics.
A small business in the US with no structure will gladly pay a marketer $300–$500 per month to bring leads or sales. That same business will not even understand what a data analyst is offering them.
Data analysts make good money, but you must be very specific about your clients, your niche, and your positioning. It is technical, slower to break into, and harder to sell, especially as an African trying to land foreign clients.
Marketing is universal.
Every business needs it.
You can learn it faster, implement it faster, and get paid faster.
If your goal is to make your first 1 million naira quickly, marketing gives you more shots on goal than data analytics. Not because it is better, but because demand is obvious and immediate.
Both skills pay.
One just sells itself easier.
“Can I bring my baby to the interview?”
The message came in at 11 PM:
“Hi, I have an interview with you tomorrow at 2 PM. My childcare fell through. Can I bring my 8-month-old? I understand if you need to reschedule.”
Old me would have rescheduled.
Unprofessional. Distraction. Red flag.
New me replied:
“Absolutely. See you tomorrow.”
She showed up with her baby on her hip.
She apologized three times before even sitting down.
Ten minutes in, the baby started crying.
She tried to soothe him while answering questions.
She apologized again.
I stopped the interview and said:
“Hey. You’re managing a fussy baby, answering complex questions, and staying calm under pressure. That’s literally the job. Handling chaos while staying professional. You’re already proving you can do it.”
Her eyes filled with tears.
We hired her.
She’s been with us for a year now.
The most reliable team member we have.
Why?
Because when you’re used to handling a screaming infant at 3 AM and still showing up to work the next day, workplace stress feels like nothing.
Working parents, especially mothers, are some of the most organized, efficient, and resilient people you’ll ever hire.
Yet we lose them because our hiring processes are built for people with zero caregiving responsibilities.
If your interview process can’t accommodate a parent facing a childcare issue, you’re not filtering for professionalism.
You’re filtering for privilege.
I'm deleting this soon because it's a legit cash-printing formula.
𝗣𝗮𝗶𝗱 𝗖𝗼𝘂𝗿𝘀𝗲 𝗙𝗥𝗘𝗘 (PART - 3)
1. Artificial Intelligence + Data Analyst
2. Machine Learning + Data Science
3. Cloud Computing + Web Development
4. Ethical Hacking + Hacking
5. Data Analytics + DSA
6. AWS Certified + IBM COURSE
7. Data Science + Deep Learning
8. BIG DATA + SQL COMPLETE COURSE
9. Python + OTHERS
10 MBA + HANDWRITTEN NOTES
(72 Hours only ) Cost About - $500
To get: -
1. Follow (So I can DM you )
2. Like & retweet
3. Reply " Send "