DesignMap

Product strategy and experience design consultancy. We help B2B and B2B2C teams use design to clarify complexity and align their people around a shared purpose.

[DesignMap @DesignMap]

Want to learn about visiontypes before our webinar with @audcrane + @cagan on 12/15? Here's a primer that offers more on what a visiontype is (think: prototype of the future) and why end of year is an ideal time to explore them as a way to align + inspire. https://t.co/AAaBBAm66X

[DesignMap @DesignMap]

Product + Design should go together like PB+J🥜🍇 , but there’s still work to do there. Join @cagan and @audcrane for a webinar on how visiontypes can bring harmony to both teams (and align organizations).
Register to attend live or receive the recording: https://t.co/uwuGUIikkY

[DesignMap @DesignMap]

Why do we keep talking about Shadow Design?

DesignMap's @audcrane sat down with @jarango for his Informed Life podcast to share how teams can use Shadow Design as a more impactful reframing of the tried and tired "ROI of #design" conversation. https://t.co/g6vV0rLvti #uxdesign

[DesignMap @DesignMap]

One Shadow #Design Survey uncovered that nearly 59,000 hours of #UX work was done within Engineering and #ProductManagement each year—making up over 10% of their combined total capacity.

Yikes.

Learn how to lessen your own Shadow Design spend: https://t.co/Hta2xsT3dV

[DesignMap @DesignMap]

🔮 🕯 🧟‍♂️ What do fortune telling, banishing shadows, and Frankenstein have to do with #design? Read this month's DesignMap newsletter to find out: https://t.co/8l5azfntFL

Subscribe here: https://t.co/mFATJETbg5

#design #ux #uxdesign #product

[DesignMap @DesignMap]

According to the findings of one company's Shadow Design Survey, 75% of their Engineering and Product Management team members wanted more UX support.

Find out how to administer the survey at your company here: https://t.co/3fuGyTa0hG

[DesignMap @DesignMap]

How much does your organization waste having unqualified people do solo design work? Our Shadow Design Survey reveals companies are spending millions on this very problem. https://t.co/3fuGyTa0hG

#ux #uxdesign #productdesign #product

[DesignMap @DesignMap]

Want to elevate your organization from #Design Agreeable to Design Enlightened?

You need to make a solid case for investing in design first. @audcrane shares our Shadow Design Survey to help you quantify just how much is being invested in bad design. https://t.co/3fuGyTa0hG

[DesignMap @DesignMap]

Is your company #design enlightened or design ignorant? Explore levels of organizational design readiness, from Design Ignorant - Level 0 to Design Enlightened - Level 3, to find out how your organization measures up and can level up. https://t.co/Xv1j4DTmws #productdesign

[DesignMap @DesignMap]

In recognition of this year's theme for #WorldInteractionDesignDay—Ethics, Equity, + Responsibility—DesignMap's @morgankeys is sharing 12 dimensions of diversity that we're exploring to deepen our product inclusivity practices. https://t.co/d56rXCMVVw #IxDD

[DesignMap @DesignMap]

Tension in product? It happens. That's why Barb Natali-Sherman + Maya Elise Joseph-Goteiner developed Assumption Led Development (ALD), a method that de-risks product development by dismantling strongly held beliefs. Register for their @epicpeople_org talk https://t.co/8g4wQDrM8a

[DesignMap @DesignMap]

No, you're not experiencing déjà vu—our work with @OctaveBio has earned yet another award recognition for exceptional #userexperience #design! We’re thrilled to see this work recognized as a @UXDAwards Winner in the Product category! https://t.co/P668eLPjJr

[DesignMap @DesignMap]

Subscribe to receive our newsletter direct to your inbox: https://t.co/mFATJETbg5

[DesignMap @DesignMap]

Our August newsletter covers a whole range of topics—from a replay of our recent Designing for AI webinar to a flexible design framework to help teams make the most of design's strategic impact: https://t.co/Sivhi4xjUo

#design #ux #uxdesign #ai #productdesign

[DesignMap @DesignMap]

Another incredible partnership recognized as a @FastCompany #Innovation by #Design Honoree: @CiscoSecure’s streamlined and intuitive XDR solution. Thrilled to share this accolade with their amazing team! https://t.co/uNVW3EK5fX #FCDesignAwards

[DesignMap @DesignMap]

Proud to share that our work with @OctaveBio is a @FastCompany Innovation by Design Finalist, which spotlights the designers + businesses solving the most crucial problems of today (and anticipating the pressing issues of tomorrow). Cheers to both teams! https://t.co/T4E6RKAmmE

[DesignMap @DesignMap]

@Ang_Duggan, VP of User Experience at @BeyondTrust, shares her perspective on why this murky economic climate is prime time for #UX to shine.

Read how she focused on the cost of shadow design to make the business case for making better design investments: https://t.co/3fuGyTa0hG

[DesignMap @DesignMap]

Our own Chris Gaffey created a Flexible #Design Framework to help teams embrace ambiguity and use design to make more strategic decisions. Download the guide: https://t.co/WkCOU3OB9T

Thanks to @mulegirl for inspiring us with her Design Research Framework! https://t.co/kwRyvki1HO

[DesignMap @DesignMap]

We’re thrilled that our #design partnership with @OctaveBio is a @UXDAwards Nominee!

View our nominee profile to learn how their first-of-its-kind care management platform is helping people with MS and their providers. https://t.co/TWu0F8Z4OD

#uxdesign #ux

[DesignMap @DesignMap]

Proud of our collaboration with @CiscoSecure, which has been named a @UXDAwards nominee!

View our nominee profile to see how our expert #design teams created a #userexperience that makes the complex job of SOC Analysts easier to navigate. https://t.co/GBvV9u0ZPo

#uxdesign #ux