Ashkan | Digital Marketing Hacks

I help you boost your online reach and sales through Digital Marketing | 11+ years of experience | Specializing in Email Marketing, PPC, & SEO

[Ashkan | Digital Marketing Hacks @DigitalGrHacks]

I spent $0 to learn copywriting my entire life.

Here are the 7 best FREE resources to MASTER copywriting:

[Ashkan | Digital Marketing Hacks @DigitalGrHacks]

Who are the ideal candidates for a high-intent prospecting campaign?

The users who have already purchased or have come close to purchasing your products.

[Ashkan | Digital Marketing Hacks @DigitalGrHacks]

@nezrulh that's nice 😀

[Ashkan | Digital Marketing Hacks @DigitalGrHacks]

Do you have a plan for people who have already shown an interest in your products but haven't purchased anything yet?

[Ashkan | Digital Marketing Hacks @DigitalGrHacks]

@adamj__official That's right,
choosing the right segments gives you results!

[Ashkan | Digital Marketing Hacks @DigitalGrHacks]

You can target "Affinity Segments" on your ads campaign.

Affinity segments are people with specific hobbies, habits, and interests based on their lifestyles.

For what purpose?

For awareness marketing and reaching the right people at the right time.

[Ashkan | Digital Marketing Hacks @DigitalGrHacks]

The targeting options on Google Ads are great!

You can reach your ideal audience based on demographics, interests, and even search intent.

[Ashkan | Digital Marketing Hacks @DigitalGrHacks]

A wise choice will help you succeed and not waste your money.

Do research before to find out what keywords are right for your goal and what characteristics your target audience has!

[Ashkan | Digital Marketing Hacks @DigitalGrHacks]

We all know that we need to target the right audience for any marketing strategy!

When you invest in a campaign on Google Ads, you must know about its targeting options!

It helps you reach the right audience.

[Ashkan | Digital Marketing Hacks @DigitalGrHacks]

You can target users based on

1. Keywords (search ads)

2. Demographics (age, gender, location, etc.)

3. Interests and behavior

4. Remarketing (targeting users who have previously interacted with your website or ads)

[Ashkan | Digital Marketing Hacks @DigitalGrHacks]

Video ads (ads displayed on YouTube and other video platforms),

Shopping ads (product listings displayed on Google search and shopping platforms).

You need to choose one which fits your strategy.

[Ashkan | Digital Marketing Hacks @DigitalGrHacks]

Google Ads offers a variety of ad formats to reach your target audience.

Search ads (text-based ads displayed on Google search results)

Display ads (image or video ads shown on websites and apps),

[Ashkan | Digital Marketing Hacks @DigitalGrHacks]

Small and local businesses often struggle to compete with larger enterprises in the digital realm.

This is where local SEO comes into play.

You can optimize their websites for local keywords and enhancing their online presence through local directories.

[Ashkan | Digital Marketing Hacks @DigitalGrHacks]

Customer Health Score helps you with:

- Early identification of at-risk customers

- Prioritization of customer engagement efforts

- Improved customer experience

- Enhanced customer retention

Monitor CHS and optimize.

[Ashkan | Digital Marketing Hacks @DigitalGrHacks]

Customer Health Score

What is it and how can you benefit from it?

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[Ashkan | Digital Marketing Hacks @DigitalGrHacks]

4. Account Health Indicators

Considering specific indicators that are relevant to your business, such as contract renewal status, payment history, or customer complaints.

These indicators can provide insights into potential risks or issues.