Dons Surf Shop

[Dons Surf Shop @DonsSurfShop]

@JensonJedd I like how you mentioned Duolingo - When thinking about the brand, the first thing that comes to my mind is the mascot because of how involved it is with its audience.

[Dons Surf Shop @DonsSurfShop]

@BraedenWahov I agree that Nike does really well with their campaigns, using real emotion and stories to showcase their products.

[Dons Surf Shop @DonsSurfShop]

Starbucks’ “Snoopy campaign” did amazing in promoting the fall season with collaboration, leading to some key items selling out in hours, or even minutes. #herges2026
https://t.co/oSmAHguR3E

[Dons Surf Shop @DonsSurfShop]

@RachelHohn26 @StevenWommack I love the article you shared! I agree to pick a topic you are passionate about or interested in - This will overall help your platform to feel more natural as well, especially because you’re showcasing real emotion.

[Dons Surf Shop @DonsSurfShop]

@DavidHJ106 I like the article you shared! I agree that consistency is key in growing a platform.

[Dons Surf Shop @DonsSurfShop]

“On a phone, people want to feel like they are talking with a friend.” I love how this article goes in depth about keeping reels realistic. Hook your audience and use there language. #herges2026.

https://t.co/6WP714VB6J

[Dons Surf Shop @DonsSurfShop]

@LillyBarfuss I agree that responding to reviews is very important because it builds connections and helps maintain a positive brand image. This overall may lead to more engagement with your brand.

[Dons Surf Shop @DonsSurfShop]

@SocialCurrent10 @buffer I also believe that in order to really grow your platform, you should interact with others and create conversations. Thanks for sharing!

[Dons Surf Shop @DonsSurfShop]

I really like what Teract had to say about strategies to take to grow your platform on X, especially the 70/30 rule. You should spend 70% of your time replying to comments, and 30% of your time creating original content. #herges2026

https://t.co/LUb5ogPO9z

[Dons Surf Shop @DonsSurfShop]

@NatalieHeuertz1 I really like this tip you shared! I've never thought to do a reverse image search before, and I can see the importance of doing one.

[Dons Surf Shop @DonsSurfShop]

@SocialCurrent10 @indeed I love the piece you reflected on. Brand image is so important and works greatly with building a positive digital footprint.

[Dons Surf Shop @DonsSurfShop]

I love this article, describing why online reputation is important and how different methods that can be used to improve reputation. Advertising is the digital version of word-of-mouth. #herges2026

https://t.co/xHV3l4XaDi

[Dons Surf Shop @DonsSurfShop]

@RachelHohn26 I really like the point you made, Rachel! Social media can be great in connecting others, but in doing so, misinformation can be spread easily.

[Dons Surf Shop @DonsSurfShop]

@JaksonN15 I like your point, Jakson! I agree that social media can be very useful, but at the same time could become an enemy if not used carefully.

[Dons Surf Shop @DonsSurfShop]

Social media is like a roller coaster. It can bring excitement and a thrill, but could also have some unexpected turns. #herges2026

[Dons Surf Shop @DonsSurfShop]

@LillyBarfuss I totally agree, Lilly. While you could post every day, coming up with content and ensuring great quality in each of your posts is difficult, especially while also wanting to reach the correct audience. #herges2026

[Dons Surf Shop @DonsSurfShop]

@JaksonN15 I agree, Jakson. Posting great, quality content beats posting many types of sloppy content that's thrown together quickly. #herges2026

[Dons Surf Shop @DonsSurfShop]

I like how Egline highlights the importance of building skills that stick with you throughout a career, rather than just focusing on specific platforms. Developing a strong social strategy and understanding insights is so valuable. #herges2026

[Egline Samoei @Egline_Samoei]

If you want a career in social media, do not only learn how to post. Also learn:
🔸Writing
🔸Strategy
🔸Analytics
🔸Community management
🔸Advertising
🔸Social listening
🔸Reporting
🔸Customer experience
🔸Policy
🔸Reputation management

Platforms change. These skills travel with you.

[Egline Samoei @Egline_Samoei]

If you want a career in social media, do not only learn how to post. Also learn:
🔸Writing
🔸Strategy
🔸Analytics
🔸Community management
🔸Advertising
🔸Social listening
🔸Reporting
🔸Customer experience
🔸Policy
🔸Reputation management

Platforms change. These skills travel with you.

[Dons Surf Shop @DonsSurfShop]

@natalieheuertz I have very similar expectations for this class! What content do you plan on creating?