Dr. Li Huang (Ph.D.)

Marketing Professor @HofstraU Consumer Psychologist; Interested in human technology interactions; #DigitalMarketing & #SocialMedia Researcher;

[Dr. Li Huang (Ph.D.) @DrLiHuang]

Thank you for your feedback. Josh. I enjoyed having you in my class.

[Dr. Li Huang (Ph.D.) @DrLiHuang]

Thank you Dhanya for your kind words. Feeling honored to receive this comment from a communication expert! 😄

[Dr. Li Huang (Ph.D.) @DrLiHuang]

Thank you, Sam!

[Sam Diamond @samdd1021]

If you’re a graduate student @HofstraU , you have to take @DrLiHuang digital marketing class! It’s a very beneficial class no matter what your major is!
@HofstraU @ZarbSchool @DrLiHuang #hofstramarketing #zarbmeansbusiness #hofstra

[Dr. Li Huang (Ph.D.) @DrLiHuang]

“Do you wish you could meet your academic hero?” Clearly this headline is very appealing to young scholars. Shout out for “Sit with a Scholar!” at #ACR2022 So nice to meet @jcotte 😀

[Journal of Marketing @JofMarketing]

Need a little boost in #sales? Try offering #coffee to your customers. This Journal of Marketing study featured in @WSJ finds that caffeinated consumers spend more money and make more purchases.

#caffeine #retail #shopping #marketing #consumerbehavior
https://t.co/CMgAXoHAxw

[Dr. Li Huang (Ph.D.) @DrLiHuang]

Should brands be humorous on social media? Check it out my new published paper about crisis communication on social media!😊 @HofstraU @ZarbSchool #socialmediamarketing #hofstramarketing #branding

[AMA Journals @ama_journals]

New Journal of Interactive Marketing article available: "How Humor Reduces the Impact of Negative Feedback on Social Media"

Read it here: https://t.co/E9ARYZfav8

[Dr. Li Huang (Ph.D.) @DrLiHuang]

Thanks Gianna!🥰

[Gianna C @gianna_c16]

If you're a student @HofstraU you MUST take Social Media Marketing with @DrLiHuang ! This class will help you enhance your own personal brand and set you up for future success. Highly recommend!
#hofstra #zarbmeansbusiness #hofstramarketing @HofstraU @Frank_G_Zarb @ZarbSchool

[Dr. Li Huang (Ph.D.) @DrLiHuang]

Great!

[Journal of Consumer Research @JCRNEWS]

Just announced: #Wordify—a free online text-analysis tool featured in our October 2021 issue—has received a major update!

You can read the full paper (@dirk_hovy, @ShiriM528, @Jeff_Inman) detailing Wordify's many practical applications for free.

https://t.co/9uVOltriRb

[Dr. Li Huang (Ph.D.) @DrLiHuang]

Wow! This is awesome!

[Angela Y Lee @angelay33]

Michelle Wu is the first Asian American elected mayor of Boston. https://t.co/oHvg4nRsNY

[Dr. Li Huang (Ph.D.) @DrLiHuang]

Great news!

[Association for Consumer Research (ACR) @aconsres]

JACR's Scopus 2020 CiteScore is 5.6. This score places JACR in the top quartile in each of our related subject categories (applied psychology; economics and econometrics; marketing). Thanks to all of you who have contributed to JACR's success!

[Dr. Li Huang (Ph.D.) @DrLiHuang]

@BibianaBogues Thanks Bibi! 🥰

[Dr. Li Huang (Ph.D.) @DrLiHuang]

@j_chips13 @HofstraU @Frank_G_Zarb Thanks Justin! I’m glad to have you in my class.

[Dr. Li Huang (Ph.D.) @DrLiHuang]

@Krishx0817 @HofstraU @Frank_G_Zarb Good luck!

[justin ._. @j_chips13]

And just like that my MKT 246 class is finished! I hope they offer this class to graduate students more often as social media marketing is so important today! Learned so much and enjoyed the class! #hofstra #zarbmeansbusiness #hofstramarketing @HofstraU @Frank_G_Zarb @DrLiHuang

[Dr. Li Huang (Ph.D.) @DrLiHuang]

@dcrockett17 Yes. When she was in Tom’s office in the old business school building, she was 1. Now it’s almost 9. 😄

[Dr. Li Huang (Ph.D.) @DrLiHuang]

Received the Mother’s Day present from my daughter- little artist Cherie Chen 🥰🌈#chinesepainting #happymothersday2021 #kidsartwork

[Dr. Li Huang (Ph.D.) @DrLiHuang]

Brands should not force consumers to a committed relationship.

[Journal of Marketing @JofMarketing]

Customers are just not that into you. #Brands that embrace this truth can exploit it. A new #marketing study shows you how: https://t.co/KkQcNP6fEc

By Scott Connors, @MansurKhamitov, Matthew Thomson, and Andrew Perkins

[Dr. Li Huang (Ph.D.) @DrLiHuang]

I’m glad that you find the course helpful! 🥰

[Christina @RuiyiDing96]

Thanks a lot to professor @DrLiHuang . You are such supportive and professional. I learned a lot about marketing from you during this semester. It’s an unforgettable experience! #hofstra  #zarbmeansbusiness #hofstramarketing #hofstrasocialmediamraketing @HofstraU  @Frank_G_Zarb

[Dr. Li Huang (Ph.D.) @DrLiHuang]

Thanks Cam! 😄

[cam okoneski @COkoneski]

Had the most amazing semester with my professor Dr. Huang in mkt145 it was truely a pleasure!! #hofstra  #zarbmeansbusiness #hofstramarketing #hofstrasocialmediamraketing @HofstraU @Frank_G_Zarb @DrLiHuang

[Dr. Li Huang (Ph.D.) @DrLiHuang]

Thank you Elle. ❤️

[Elle_Yu @ElleYu15]

I learned tons this semester on #hofstrasocialmediamarketing class! My profressor's word inspired me a lot and I just wanna say thank for your support and tutoring! @DrLiHuang #hofstra #zarbmeansbusiness #hofstramarketing @Frank_G_Zarb @HofstraU