Ethan Mellor

[Ethan Mellor @Ecomel22]

@martleooo Thanks man ✨ 10 is crazy would love to know the set up how you do that and they all get spend. Do you use many ad accounts or third party pages??

[Shaun Eng @shauneng]

"I can't find good creative strategist"

I get these DMs all the time. Even from brand owners doing $1M/month+

Real talk: It's a skill issue.

Good talent exists. They just don't want to work with YOU.

Here's how we find A-players that print winning ads:

[Ethan Mellor @Ecomel22]

@mikefutia Would you be interested in doing it

[Jacob @jforjacob]

Let’s set a few things straight

No, we do not run any ripped creatives

No, none of our top ads are ripped

Anyone who knows the brand can go check our ad library. You will see nothing but our original work. We literally work with multiple of the top creative agencies in the space as well as have a full internal creative team.

Shoutout @aaronmtrx @harrydelmege_

I have also given full access to our internal creative system and helped multiple 9 figure guys on here with their creatives for free. All of who could vouch

I have no issue admitting we ripped a few videos when we started the brand back in June to test the product, and have talked about publicly before. Some people don’t like that, and I get it. But it is what it is

No, we do not run black hat MRR. Anyone could go buy a product from our brand right now and either go straight to the portal and cancel or email our customer service team where you will be emailed a direct link to cancel your subscription within 1 minute. We don’t ask questions, we don’t try to persuade to stay etc and it has been this way for a long time

Our subscriptions are setup the exact same way other brands that people dick ride here on Twitter are, and I can post examples if anybody wants. The only difference is we make it easy to cancel

We also run on shopify payments and use PayPal. You think any BH operation is able to do that at scale? No is the answer

Yes, our Trustpilot got fucked and our public display rating isn’t available because of a breach of guidelines. My mistake, you live and you learn

Our Trustpilot score is 3.1 (not amazing but not bad) go check our reviews on shop (I think it’s 3.9 or 4 atm) again, not amazing but also not bad. Also, shop reviews are a far better judge of a business than Trustpilot

Are we 100% white hat? Probably not but show me a brand that is. And I’m ok with that but I’m not ok with people that know nothing about our business spreading lies

Also, we try to keep our brands private for a reason (like almost everyone on here) I would expect people with any decency to respect that. So any mention of any of my brands from now on, you will be blocked and forgotten about

I know pretty much everyone’s brand who is on Twitter (even you anons who think nobody does) and will never publicly try to doxx. It’s just crazy to try and fuck with someone that way, can literally ruin families

All of the stuff I tweet about is designed to help people, and it comes from the stuff we implement ourselves directly. Not some made up bs

I don’t sell anything, don’t take sponsored post opportunities etc. literally just here to help

If you think I’m talking bullshit about anything or don’t like me please just unfollow me and just focus on your own business, it’s really that simple

To anyone else, I will continue tweeting out stuff we see working and trying to help everyone here make more money and provide for their family

God bless

[Ethan Mellor @Ecomel22]

@Anthony56152431 @jb_atg Is that good or bad

[Ethan Mellor @Ecomel22]

@karlocreates @ecomtalent Is ecom talent good for hiring for brands

[Ethan Mellor @Ecomel22]

@jforjacob Same thing for me also spending super early in the day

[ScaleSurfer @scalesurfer_]

I wanna run up some more tests with affiliate marketing, what are the best networks with strong ecom offers or anyone has any private offers? DM me

[Shaun Eng @shauneng]

https://t.co/C2P2aySJVq

[Alex Nguyen @iam_kiennguyen]

@Choi1of1 what's the key difference between 280k -> 500k, and 500k -> 1M?

did you make any key hires between then? CRO optimization? Google agencies onboarded? new winning ads?

Would love to hear your thoughts

thank you

[Nick Theriot @nicktheriot_]

My rules for listicle landing pages that convert 35-45% better than product pages:

1. Title = "10 reasons [people] are ditching [competitor] for [your product]"
2. Each headline = skimmable benefit
3. Include comparison chart before the list
4. Pain points mapped to benefits
5. Social proof at bottom
6. Guarantee visible
7. CTA sends to product page

We use these for every client.

Bookmark this.

[Ethan Mellor @Ecomel22]

@trueprofit_io How off has it been

[Glenn Nieuwenhuis @GlennNieuwenh]

Everyone is getting hit with Shopify Payments holds right now.

This template gets 90% of holds released. Used it 20+ times.

Even if you haven't been hit yet… save this.
(It'll save you a lot of headaches later)

FREE for the next 48 hours only.

Like + Retweet + Comment 'HOLD' & I'll send it.

Must follow me to get DM.

[vllento @vllento]

Who’s the best in the game at TikTok Shop?

[Nick Theriot @nicktheriot_]

My creative batching system for building 100+ ads per month WITHOUT burning out:

Aware ads (10-15% of batch):

⦁ Offer-based (25% off, fall sale, limited time)
⦁ Straight to conversion

Product-aware ads (30-40% of batch):

⦁ Testimonials (pull from reviews, make visual)
⦁ Objections (TikTok comment format + video response)
⦁ Questions (Amazon Q&A section = free research)
⦁ Us vs Them (other products vs ours, split-screen format)

Solution-aware ads (20-30% of batch):

⦁ Mechanism education (how it works, why it's better)
⦁ Benefit-driven (3-6 angles)

Problem-aware ads (15-20% of batch):

⦁ Pain points

Unaware ads (5-10% of batch):

⦁ Symptoms

Start with aware. Build out to unaware. Test in that order.

[Amin @eCom_Amin]

listicles are a $1,000,000+ GOLDMINE for any ecom bro running meta/google ads…

and after printing multi 7-figures with them i'm giving away EVERYTHING i know about it

like + comment "LIST" and i'll send you 36 pages of PURE listicle sauce

(must be following + RT for priority access + only sending for 48h)

[Ethan Mellor @Ecomel22]

@nicktheriot_ Do you have a testing campaign and a scaling campaign

[Ethan Mellor @Ecomel22]

@vllento Shared business both of you hit milly?