Ed Horne

Veteran Marketing Executive, COO, @OnLocationExp, A TKO Company. Curious about the world around me.

[Ed Horne @EdGHorne]

Great things to come with @onlocationexp being officially acquired by @TKOGrp this morning!

https://t.co/2JYFrefOzV

[Ed Horne @EdGHorne]

“Top of Mind” this week in industry news: How the FireAid concert came together, NFL’s new event series, and Cadbury’s playful packaging.

https://t.co/p2WYCr8IHV

[Ed Horne @EdGHorne]

“Top of Mind” this week in industry news: Ads in Substack newsletters, AI search strategy for brands, and the Australian Open’s record-breaking year.

https://t.co/vOfw1ZmYXm

[Ed Horne @EdGHorne]

“Top of Mind” this week in industry news: The Altadena Girls movement, Severance Season 2’s Grand Central stunt, and Rednote dominates the App Store.

https://t.co/ZzhTFvv5dM

[Ed Horne @EdGHorne]

As we wrap up the year, I wanted to share this quote from Cicero on gratitude that I found inspiring. I'm reminded of how important it is to recognize all there is to be grateful for - and to share that gratitude with those around me. Happy Holidays to all who celebrate.

[Ed Horne @EdGHorne]

“Top of Mind” this week in industry news: The NFL taps Betches, TikTok’s potential U.S. ban, and Oatly’s appeal to Santa.
https://t.co/Ewsbuxa945

[Ed Horne @EdGHorne]

“Top of Mind” this week in industry news: The global impact of Taylor Swift’s Eras Tour, how AI boosted Black Friday sales, and Bud Light’s long-form NFL content.
https://t.co/OfQxf1J7o9

[Ed Horne @EdGHorne]

“Top of Mind” this week in industry news: Spotify Wrapped’s new features, Macy’s Thanksgiving Day Parade’s record ratings, and TikTok Shop’s Black Friday success.
https://t.co/tqraVHJpgg

[Ed Horne @EdGHorne]

Top of Mind” this week in industry news: Gladiator II’s final marketing push, McDonald’s Web-3 fueled holiday cups, and the future of sport and wearable tech. https://t.co/AXOoBDAk9K

[Ed Horne @EdGHorne]

“Top of Mind” this week in industry news: LinkedIn creators, GoDaddy’s AI-driven return to the Super Bowl, and Sweetgreen’s unexpected menu add. https://t.co/NjZWcdQCNa

[Ed Horne @EdGHorne]

“Top of Mind” this week in industry news: Calm’s Election Day strategy, how brand historians are fueling marketing efforts, and Verizon’s push towards experiences. https://t.co/yFR2TSt5Kt

[Ed Horne @EdGHorne]

“Top of Mind” this week in industry news: Tyler, the Creator’s off-cycle album release, sports teams’ evolved marketing tactics, and “The Simpsons” take Monday Night Football. https://t.co/MLCpQhJaQ7

[Ed Horne @EdGHorne]

“Top of Mind” this week in industry news: Walmart’s holiday campaign, the World Series global ratings matchup, and “chaos packaging.”
https://t.co/EEGwlbqNml

[160over90 @160over90]

What’s your drink of choice?

We had it covered with @Pernod_Ricard at @NYCWFF.

From @absolutvodka’s first ever Drag Disco to tastings of @skrewballwhsky, @JeffsBourbon, and @Codigo1530 🪩 🥃🍹 #CultureMovesUs

[Ed Horne @EdGHorne]

“Top of Mind” this week in industry news: Instagram’s digital business card, how viral content is driving the growth of extreme sports, and Amazon’s latest branded entertainment play. https://t.co/3xKTQbnur4

[Ed Horne @EdGHorne]

“Top of Mind” this week in industry news: Airheads’ trick (or treat), football marathon Sundays and candidates’ shifting media strategies. https://t.co/uxcyiv2bLg

[Ed Horne @EdGHorne]

“Top of Mind” this week in industry news: Pandora sets a precedent, Amtrak’s bold stance and LVMH targets F1. https://t.co/4WinllWM4u

[160over90 @160over90]

Congratulations to our own SVP and Co-Head of Strategy Victoria Anderson who was named to @advertisingweek's #FutureisFemale shortlist! An inspirational leader driving our agency - and our industry - forward, Victoria's impact knows no bounds ⚡️

#CultureMovesUs

[Ed Horne @EdGHorne]

“Top of Mind” this week in industry news: Aliyah Boston’s long-term gameplan, Peloton’s strategic shift and AI is coming to Max. https://t.co/O75WlBzwav

[Ed Horne @EdGHorne]

“Top of Mind” this week in industry news: Citi Field’s Grimace seat, the Kelce Effect on brands, and women’s golf takes center stage. https://t.co/GajlUCwy5W