HubSpot Marketing Automation Tips 🚀Keep workflows single-purpose, set re-enrollment criteria intentionally, and always use goal criteria so contacts exit once they convert. Audit regularly and test before going live. Less chaos, better results. #HubSpot#MarketingAutomation
Email marketing: email marketing strategy produces $38 for every $1 you invest. 6 times likelier to get a click from an email than a Tweet. 40 times more efficient at producing new customers than marketing on Facebook."
Read more at https://t.co/5PHwvdEiKu
Gmail is Getting a Long-Overdue Upgrade - via @WIRED New features including snooze, AI-based replies, confidential mode, nudge (reminding you to reply), urgency alerts, unsubscribe recommendations based on lack of engagement #emailmarketing https://t.co/kVnk6OAgV3
Obviously Yahoo isn't the largest email inbox provider out there, but data on number of opens, location, and device info will now be off on your reports. https://t.co/wPI8ZehTVJ
The promotions tab is not the same as Spam, and I do think it is annoying for consumers to get a promotional email in their primary tab. They don't expect it, and don't want it. https://t.co/4g8Ao6pe2o
I love Marketing Automation, and this is a nice short article that sums up the reasons to use and misconceptions of MA. Your company NEEDS it and yet you can't afford to do it wrong or you lose sales. https://t.co/Dyr30vo6kQ