Tech and media lover, leaning-in & getting the most from life. Mother with a shoe problem (apparently). All opinions are my own, retweets are not endorsements.
@GAGANUPPAL9 At PubMatic we're working with or publishers and our buyers to leverage 1st party data in order to surface premium audiences to buyers in an easy way. #FoMT
@yourdriving It’s in the best interest of advertisers and the buy-side to continue to transact across their key partners. To go strictly with the walled gardens is a potential pitfall, as bidding for audiences becomes more crowded and you lose out on unique brand association. #FoMT
Rajeev Goel CEO & Co-founder addresses transparency & control in digital & explains what @PubMatic is doing about it https://t.co/XYOw1zImk4
Wow 'life isn't black and white' told beautifully & authentically - well done @Heineken_UK@Heineken check it out @MaxusGlobal https://t.co/uHhRVRn5Fi