Farfalla

We turn business information into actionable intelligence, powered by data, marketing, and software.

[Michael Luo @AzianMike]

The Agents API team is starting off November strong 💪 with some more ships:

🕛 12 hour prompt cache - now you can keep prompts in cache for 12 hours! We’ve seen customers of long running agents, especially personal agents, finding a lot of use and cost savings with this

💨 Async functions - Let your agent continue working after it calls a tool, without waiting for that tool’s result. Use it to start slow lookup requests early, answer independent parts of a request, and provide results when your application has them.

💸 Budget control (beta) - Limit, monitor, and control your agent budgets on a per-session level with Agents API. Now you don’t have to worry about a single customer consuming all your tokens! Interested? DM or email me and I can get you in.

Got any other feature requests? Let me know (mluo@openai) and we’ll try to prioritize for next week!

[Farfalla @FarfallaAgency]

Does anyone know a site/app benchmarking agentic workflows by real-world use case, not just models?

Think: WhatsApp support, campaign analysis, content strategy, news analysis.

Tokens, cost, latency, success rate.

[Farfalla @FarfallaAgency]

@Yanki3l Accesibilidad?

[Farfalla @FarfallaAgency]

https://t.co/B4LnlzFQ46 👌🏻

[Farfalla @FarfallaAgency]

If you’re building an agentic framework with Google’s ADK, let’s connect! I’d love to hear what you’re working on.

[Farfalla @FarfallaAgency]

@juan_miqueo Uff, agotador 😅 Me pregunto si ser más específicos con lo que pedimos desde el principio y después probar el resultado en un caso real podría ahorrarnos parte de esa revisión archivo por archivo.

[Farfalla @FarfallaAgency]

It’s wild how much you can learn about building agent harnesses and agentic apps just by exploring the Google ADK and Codex repos. An open book on how these systems are actually built.

[Farfalla @FarfallaAgency]

@garrytan Have you considered trying Google ADK too? Curious if there’s a reason it hasn’t made your list.

[Farfalla @FarfallaAgency]

@mk76882430 We’re building an agentic marketing app! Started with one-shot OpenAI/Gemini calls, then moved to Google ADK for multi-step workflows, tools and skills. We explored other frameworks, but we’re betting on Google long term.

[Farfalla @FarfallaAgency]

@akacoding Are you sticking with Gemini or experimenting with other models too?

[Farfalla @FarfallaAgency]

@nvandewetering True

[Farfalla @FarfallaAgency]

@manoj_ahi How do you monetize if the connector is public? Do you require users to buy a plan and connect tools inside the app before they can use it?

[Farfalla @FarfallaAgency]

@_nasch_ No lo creo 😉

[Farfalla @FarfallaAgency]

@DotCSV A veces Astra me presta el ordenador.

[Farfalla @FarfallaAgency]

While building Summer, our growth marketing app, we came up with plenty of other business ideas. But every time we thought about bringing them to market, the best answer was Summer itself. That’s when we realized its true potential.

[Farfalla @FarfallaAgency]

@ForwardEditor You kill all startups

[Farfalla @FarfallaAgency]

Try Summer - https://t.co/Tgb9reOQgl

[Farfalla @FarfallaAgency]

The next wave of marketing tools won’t just focus on execution.

They’ll focus on helping teams connect thinking, data, and action.

That’s where things start to change.

[Farfalla @FarfallaAgency]

Google Ads integration is now available in Summer.

Connect your account, bring campaign context into the platform, and work with clearer strategic visibility.

Now live in public beta. https://t.co/Tgb9reOQgl

[Farfalla @FarfallaAgency]

Growth teams don’t suffer from a lack of tools. They suffer from fragmentation.

Research, strategy, analytics, content, and execution still live in too many different places.

That’s part of why we built Summer.
https://t.co/Tgb9reOQgl