FinMkt

Innovative, embedded turnkey and customizable loan, financing and payment SaaS for banks, credit unions and enterprises.

[FinMkt @FinMkt]

Credit growth creates opportunity. But not all growth is equal.
For lenders, the real advantage is matching capital to the right borrower, at the right moment, with the right risk controls.

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Happy 4th of July!

Today, we celebrate the values of freedom, resilience, and unity that define this nation.

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Embedded finance is maturing.
The winners will not just be the fastest platforms. They will be the clearest, most trusted, and most responsible ones.

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The financing handoff is a trust moment. If the customer suddenly sees an unfamiliar brand, the experience can feel disconnected.

Trust has to carry through every step.

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Rate uncertainty does not always stop renovation demand.
But it does make homeowners more sensitive to monthly payments, timing, and flexibility.

[FinMkt @FinMkt]

Margins do not always disappear during construction.
Sometimes they leak before the job starts - through unclear scope, outdated pricing, and weak change-order discipline.

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The remodeling market is not in boom mode. It is in discipline mode.
Steady demand still rewards contractors who qualify better, price clearly, and reduce friction in the customer journey.

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Proud to announce FinMkt is one of Inc's Best Workplaces of 2026! 🏆 This is all about our amazing team.

Learn more: https://t.co/ETDCXhfKct

#IncBestWorkplaces #CompanyCulture #EmployeeExperience

[FinMkt @FinMkt]

71% of homeowners would consider going into debt for backyard upgrades, according to a Zillow/Thumbtack survey.

Contractors - are you ready to offer seamless financing solutions when customers are ready to buy?

#Finmkt #HomeImprovement #Financing

[FinMkt @FinMkt]

Consumer credit is becoming more segmented.
- Some borrowers remain resilient.
- Others are under more pressure.
For lenders, broad credit assumptions are becoming less useful.

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Global events can reach a renovation estimate quickly.

Oil prices, freight, tariffs, and material availability all influence what contractors quote and what homeowners are willing to approve.

[FinMkt @FinMkt]

Every renovation project has two approvals:
1️⃣ The homeowner wants it
2️⃣ The financing works

Deliver superior consumer financing experiences [https://t.co/6MvBbzQmjV]

#homerenovation #finance #homeimprovement #fintech

[FinMkt @FinMkt]

Homeowners may research projects for weeks. But when they apply for financing, they expect answers quickly.

Empower Your Enterprise with Flexible, High-Performance Lending Solutions [https://t.co/6MvBbzQmjV]

#poweroffinance #homeowners #homerenovation #finance #fintech

[FinMkt @FinMkt]

Customers don’t reject renovation projects. They delay them!

Learn more [https://t.co/6MvBbzQmjV]

#homeimprovement #finance #fintech #homerenovation

[FinMkt @FinMkt]

Tariffs on construction materials can impact renovation costs faster than most people expect.

Policy decisions often show up directly in project pricing.

#tariffs #homeimprovement #finance

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Good things come to those who build. 🏆

Congrats, Luan Cox - 2025 Innovator of the Year.

#FEMMYs2025 #FinMkt

[FinMkt @FinMkt]

Home Depot's CEO just flagged something every home improvement lender should pay attention to:
"Our customers are telling us that they're not investing in large projects."
Affordability isn't killing demand; it's stalling it.
That's exactly where point-of-sale financing wins.

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Big news! 🎉 Our President & CEO, Luan Cox, has been named a Top Female in Fintech 2025 by The Financial Technology Report!

Thank you for celebrating the women driving change in our industry. We couldn't be more proud. 🏆

#TopFemaleInFintech #WomenInFintech #Fintech

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Our CEO, Luan Cox, featured in FintechIsFemme as Innovator of the Year for building one of fintech's most profitable infrastructure platforms. A story of patience, conviction, and thinking five steps ahead.

Read [https://t.co/aG2zkDYTRD]

[FinMkt @FinMkt]

Big news 🎉 Our CEO, Luan Cox, has been named The Academy of Fintech’s 2025 Innovator of the Year.

A well-deserved recognition of her category-defining leadership and impact across fintech infrastructure. We can’t wait to celebrate at the FEMMYs in NYC on Feb 16!