FlatPlan

We help content creators publish to Apple News from any CMS

[FlatPlan @FlatPlan_io]

Apple News offers multiple ways to drive readers back to owned environments and feed first-party data strategies.

Find out more about how you can do this in this podcast episode with Media Voices: https://t.co/oKK9pfVamB

[FlatPlan @FlatPlan_io]

The team at FlatPlan are always innovating to make driving growth on Apple News easier.

One of the latest developments is an automated Promote feature. We can switch this on for your channel while you sit back and watch your reach widen. Read more: https://t.co/4HOv4I3jcV

[FlatPlan @FlatPlan_io]

If you're looking to feed your first-party data strategies with an untapped audience, Apple News is a great news platform to do just that.

Listen to this podcast to find out how: https://t.co/oKK9pfVamB

[FlatPlan @FlatPlan_io]

Looking to get more out of your Apple News articles?

If you're struggling to dedicate time and resources to understand where your articles can be optimised to maximise reach, FlatPlan can audit them for you – for free!

Book your free audit: https://t.co/Ug688nV4uT

[FlatPlan @FlatPlan_io]

Learn from our expert team, who have years of experience developing channels for Apple News, and have a few tricks to share that will make your articles spring to the front of the surfacing algorithm.

Learn more here: https://t.co/buaPWIcZcK

[FlatPlan @FlatPlan_io]

Looking into what the best Apple News integration is? You might have discovered that it's quite a complex platform and that plugins promise to tackle this for you. But beware of the pitfalls.

Discover an alternative with less risk: https://t.co/Uae0l1sFvB

[FlatPlan @FlatPlan_io]

Apple News offers publishers a unique route to reach over 145 million monthly active readers. But discovery is only the first part of the journey.

How can you ensure long-term success on the platform? Find out more: https://t.co/KxFwcBz2im

[FlatPlan @FlatPlan_io]

Publishers looking to deliver their stories to Apple News have often asked: "How much of our content should we distribute to the platform?"

To maximise the chances of success on Apple News, there's only one answer to this question. Find out here: https://t.co/5AJN835N1i

[FlatPlan @FlatPlan_io]

Football coverage on Apple News just got so much better as FlatPlan helps bring UEFA to the news platform. Although this is just one new channel, the FlatPlan team designed six distinct article templates to represent each of UEFA's tournaments.

Read more: https://t.co/hDNRYs9GFX

[FlatPlan @FlatPlan_io]

What's the biggest obstacle stopping you from distributing your content to Apple News?

[FlatPlan @FlatPlan_io]

First-party data strategies empower publishers to learn more about their audience and develop a content strategy that builds lasting relationships. With FlatPlan, publishers can utilise Apple News to drive more readers towards first-party data capture.
https://t.co/XzuRXjwY5p

[FlatPlan @FlatPlan_io]

We're excited to announce that Celtic Football Club's Apple News channel is now live!

Find out more about their integration here: https://t.co/uldChXya46

[FlatPlan @FlatPlan_io]

Many publishers have come to us dissatisfied with their Apple News plugins on their CMS.

Fortunately, there's a reliable alternative to Apple News plugins that leading publishers have been using for years.

Find out more here: https://t.co/Uae0l1sFvB

[FlatPlan @FlatPlan_io]

One of the common questions that people ask us when they're planning their Apple News integration is: "How much content should we deliver to Apple News?"

In short, the quick answer is all of it. Here's why: https://t.co/5AJN835N1i

[FlatPlan @FlatPlan_io]

Existing Apple News publishers see a 30-40% rise in new followers when they use FlatPlan. This is mainly due to our inline Follow CTAs that make it easier for readers to engage with publishers.

Find out how we did this for HELLO!: https://t.co/LbgQMHKMWI

[FlatPlan @FlatPlan_io]

Apple News gives publishers access to over 145 million monthly active readers. But to maximise that reach, publishers must optimise their channel to strengthen their signal in the algorithm.

So our Apple News experts shared some of their secrets to help: https://t.co/buaPWIcZcK

[FlatPlan @FlatPlan_io]

The Promote feature in Apple News is a reliable way for publishers to boost the reach of their articles. With FlatPlan, this feature can now be automatically applied so publishers can extend their reach without spending time switching it on manually.
https://t.co/4HOv4I3jcV

[FlatPlan @FlatPlan_io]

Plugins are popular because they promise to turn a complicated process into a simple solution. But for Apple News, this often comes with drawbacks and issues further down the line.

FlatPlan offers a comprehensive Apple News integration as an alternative: https://t.co/Uae0l1sFvB

[FlatPlan @FlatPlan_io]

Black Friday and Cyber Monday aren't too far away now. Have you got your Apple News channel optimised to make the most out of your commerce units?

If not, here are some insider tips from our Apple News team: https://t.co/4Tpl01rMLp

[FlatPlan @FlatPlan_io]

One of the great things about Apple News is how digestible and insightful the analytics platform is. Its graphs help you see trends, which are then annotated to say which particular articles have been curated by the Apple News editors.

Learn more: https://t.co/SQOkJV34hd