SEASON TWO of Multifamily Unpacked kicks off with a “Multifamily Unfiltered” episode.
Alex O’Brien, CEO of Cardinal Group kicked off season two with an honest dialog about what makes a great place to work.
TL;DR: in the world of “corporate speak” it’s a breath of fresh air.
🔥 Get ready for the hot seat — Veritas is asking the hard questions about automation!
What: Candid panel discussion on what three processes every property should automate this year
When: Thursday, September 28th at 11 am PT/2 pm ET
https://t.co/tkZzcf85WA
User experience 🤝 business results
Product design and development 🤝 end-user feedback
A culture for asking end users how to make the product better 🤝 Funnel
Come learn how UX makes or breaks your product adoption and success.
https://t.co/RR0w0m2iS6
📞 What do you call a tiny phone? A microphone.
🥸 What do you call our bad jokes? (Dad jokes.)
🥳 What’s not a joke: how we changed the AI game (again) to handle all calls.
https://t.co/iBC3qYEMTi
Looking to build the perfect OPTECH schedule?
We’ve assembled all the pieces:
🎉 Cyberpunk Circus party - be there or be 🟦
🎁Exclusive custom Lego sets you’ll love (book time to get yours by emailing [email protected]).
Pop quiz. The sweet pink fluffy clouds leasing teams’ dreams are made of…
A - Cotton candy. 👀
B - Funnel. 🚀
C - AI that doesn’t drop the ball when it tries to pass leads to teams.
D - All of the above.
Correct answer: D. (duh.)
Experts: You can’t get on LinkedIn without seeing posts about AI and Chat-GPT…
Funnel: Learn how AI and automation will unleash leasing superpowers.
https://t.co/WBH0KeH5c3
Hat tip to Sarah Bagdadi, Sr. Technical Support Engineer.
Sarah takes full ownership of her projects and will dig in with persistence until she finds a solution, verifies it worked, and accomplishes what was intended.
😐 🫤 😑 😬 🙄
Emoji translation of what the wrong architecture does to the renter and team experience.
Repeated questions ✔️
Siloed data ✔️
Frustration all around ✔️
FWIW: Renter-centric is code for team-centric.
POV: Companies trying to keep expenses down in the face of:
— Rising insurance costs
— Increased maintenance and turn costs
— Staffing shortages (still)
— Softer than usual demand
TL;DR: It doesn’t have to be this way…
Many PMCs have called 2023: “The year of expense control.”
But…we’re guessing with budget season upon us, and a slower market this year, 2024 will be “The year of expense control — the sequel.”
Andrew leads our user research efforts to make sure Funnel’s understanding of how people use our products is at the forefront of our design decision-making. i.e. change the parts of the products that matter most to people who use them every. single. day. to delight renters.
PINK is really having a moment/isn’t going anywhere.
1st: Barbie. Need we say more?
2nd: The GOAT 🐐 Messi’s new OOTD and game-winning goals 👀
** checks notes **
3rd: PMCs are painting renter experiences everywhere PINK.
Q: What does Tesla’s disruption have in common with the new multifamily operating model?
A: Everything.
Building a relationship directly with customers builds loyalty and brand affinity.
Apple podcasts: https://t.co/GEJzG9AiNa Spotify: https://t.co/NXnIwkpLGG
You’ve read the headlines…
Raving (Funnel) fans everywhere are painting their leasing offices and renter experiences PINK.
While there is a shortage of PINK paint to go around, there is no shortage of tickled PINK renters, teams, and management companies who love Funnel.
Johnny Hanna has spent his career shaping the real estate industry to create better customer experiences.
His take on why and how AI solutions will shift multifamily operations👇
Apple podcasts: https://t.co/2cyV3GEb0B
Spotify: https://t.co/06YQCQw6AQ