Also, you stanky chair warriors better start looking for the signs. The format is gonna change soon and none of y’all are ready for it. Can’t get no brand deals, nothing. Go talk to Joe Budden and pick his brain, maybe he can help. DON’T ASK HOW I KNOW.
Snoop Dogg bought Death Row Records in 2022.
Four years later, it’s worth taking a look at what he’s actually built with the label since taking the reins.
It’s not just nostalgia bait. Death Row is putting up real numbers and putting records on the charts again. They’re developing artists, bringing West Coast veterans home and turning the iconic logo into a full-blown lifestyle brand. ���