Alek Goff

[Alek Goff @GoffAlek]

I've previously posted articles about social media marketing and the use of AI but I found it fitting to post another. Go check out this article on AI in social media and some of the AI tools used in social media. #MKTG475
https://t.co/yz3EcFAXqS

[Alek Goff @GoffAlek]

@taylor_nutter_ @blairadowler Taylor, I think you're so right about the AI future. It will change the game but still needs the human factor or does it😏 haha. It all seriousness AI will change the landscape and create a more customized and immersive experience. #MKTG475

[Alek Goff @GoffAlek]

@LorinRexro80721 @blairadowler Lorin, I completely agree with you! The inclusion of AI is a certainty at this point. It will create a more immersive experience. I'm not completely sure what it will look like and I'm not sure if I should be scared about it or not HAHA! #MKTG475

[Alek Goff @GoffAlek]

@blairadowler The clear answer, at least to me, is that it with be driven by AI. I must confess AI still confuses me to a certain degree, but I realize that AI with become a huge part of the future. It will customize to preferences and create more immersive experiences. #MKTG475

[Alek Goff @GoffAlek]

Since our question this week has to do with organic content that has caught our eye, I thought I would share an article that deals with being authentic on social media. This doesn't just apply to social media marketing. Go check it out ⤵️.#MKTG475
https://t.co/xQ6U5Uma8A

[Alek Goff @GoffAlek]

@Ashley_Grimme @blairadowler #MKTG475 This was a very comedic post. I couldn't help but to chuckle a bit. I didn't know scrub daddy even had a social media presence. The only thing I know about the company is clips I've seen from shark tank and seeing scrub daddy in the cleaning isle in walmart.

[Alek Goff @GoffAlek]

@AneissaGallo @blairadowler #MKTG475 This was a very moving post. It was very authentic and showed me a lot about the organization. They care about everyone in their organization not just the players. I hadn't yet seen this so I appreciate you sharing! These are the type of posts I enjoy engaging with!

[Alek Goff @GoffAlek]

@blairadowler #MKTG475 A post that recently caught my eye was from UFC President Dana White. White posted a video on twitter, that I liked, recapping the recent UFC 300 PPV. In the video white called out people who trash talked the event before it ever happened.
https://t.co/eIxGWEQ4cc

[danawhite @danawhite]

#UFC300 😃

[Alek Goff @GoffAlek]

#MKTG475 Below is an article about the use of AI in a social media strategy. It discusses what artificial intelligence is, the benefits of using AI, and cases to use AI in social media. Go check it out! ⤵️
https://t.co/tUUATapJoH

[Alek Goff @GoffAlek]

@cruzflores111 @blairadowler Cruz, I like where your head is at! However, I think that is a tall order for your client. Implementing all of that at once might be overwhelming. I'd suggest not implementing it all at once, but I like your thinking! #MKTG475

[Alek Goff @GoffAlek]

@Kameronw08 @blairadowler Kameron, this is a great suggestion for your client. Giving people a say and the sense they are valued is the best way to increase business. Don't know if I agree about Wingstop, but that may just be personal preference. #MKTG475

[Alek Goff @GoffAlek]

@blairadowler I'll suggest that my client capitalize on the platform trend. Meaning be where their audience is. My client needs to work smarter. To do this they need to strategically post on the social media platforms their audience is rather than mass posting where they're not. #MKTG475

[Alek Goff @GoffAlek]

@MichaelScr73873 @blairadowler I also posted about Bud Light and i'm glad you also said they need to get back to their core audience. Messages from Bud Light in recent years have became so political and ideological. It is do to internal management pushing their beliefs onto consumers. #MKTG475

[Alek Goff @GoffAlek]

@SharonHallmark1 @blairadowler That in fact is a big blunder! I never even knew about that, so thank you for bringing it to my attention. Burger King is usually great with marketing and social media, but that is a horrible mess up. #MKTG475

[Alek Goff @GoffAlek]

#MKTG475 This is a really great article on Nike's social media strategy and the steps they do to be as successful as they are on social media. Check it out!⤵️
https://t.co/tHLAWdNGE9

[Alek Goff @GoffAlek]

@blairadowler #MKTG475 The big one that has recently missed the mark is Bud Light. Even before the recent controversy with the transgender influencer Bud Light was missing the mark. Their ads and messages became very political and ideological. It began forcing personal beliefs on consumers.

[Alek Goff @GoffAlek]

This is an article about how Amazon is shifting to more of a social media-like shopping experience. Go check it out, it's really interesting!⤵️ #mktg475
https://t.co/20vK3vCsRP

[Alek Goff @GoffAlek]

@Kameronw08 @blairadowler I've followed Gymshark for years on my Instagram, and they do a great job of marketing to their target demographic. They do this by partnering with the Chris Bumsteads of the world to appeal to young men who aspire to be like him. They are all over my social accounts. #mktg475

[Alek Goff @GoffAlek]

@gginskeep @blairadowler Amazon does a great job of getting me to click on their ads on my Instagram. They show me products that appeal to me. Honestly it's kinda scary how good they are. Amazon does a great job of getting people to use peripheral route processing. #mktg475

[Alek Goff @GoffAlek]

@blairadowler A brand that I think has done a great job of marketing through social media is MTN OPS. They are all over my Instagram, TikTok, and Facebook with ads, sales, and endorsements. They do a great job at targeting their demographic with the right people giving endorsements. #mktg475