GoPeak International

Key Performance Insights & People Analytics

[GoPeak International @GopeakI]

@iSpeakAfrica_ @DeshunSpeaking That was great! Steep learning curve from my side 😁👊🏽

[GoPeak International @GopeakI]

@iSpeakAfrica_ Good old Customer Relations Management – As a service based business, our main social media platform is LinkedIn. @iSPeakAfrica #iSPeakAfricaChat @DeshunSpeaking

[GoPeak International @GopeakI]

@iSpeakAfrica_ Good old Customer Realtions Management – As a service based business, our main social media platform is LinkedIn. @iSPeakAfrica #iSPeakAfricaChat @DeshunSpeaking

[GoPeak International @GopeakI]

@iSpeakAfrica_ @DeshunSpeaking Mechanism through which I get my brand recognition - awareness. Lead generation of people who can become interested in my brand. In my business relationship is key. #iSpeakAfricaChat @iSpeakAfrica_ @DeshunSpeaking

[GoPeak International @GopeakI]

@iSpeakAfrica_ @DeshunSpeaking A marketing strategy refers to a business's overall game plan for reaching prospective consumers and turning them into customers of the products or services the business provides.

[GoPeak International @GopeakI]

@iSpeakAfrica_ @DeshunSpeaking The seven functions of marketing are 1.distribution, 2. market research, 3.setting prices, https://t.co/mNFYX7bYig, 5.product management, 6. promotional channels and 7. matching products to consumers. How all these engage with your brand.

[GoPeak International @GopeakI]

@iSpeakAfrica_ @DeshunSpeaking The participants in a market system include: Direct market players such as producers, buyers, and consumers who drive economic activity in the market. @iSpeakAfrica #iSpeakAfricaChat @DeshunSpeaking

[GoPeak International @GopeakI]

@iSpeakAfrica_ @DeshunSpeaking Q7. How do you define marketing or marketing systems?
I had to google for this one, so I could sound smart!
A market system is the network of buyers, sellers and other actors that come together to trade in a given product or service.

[GoPeak International @GopeakI]

@iSpeakAfrica_ @DeshunSpeaking Don’t assume that they will be there once you look up from your extreme focus and ready to celebrate your successes.
@iSpeakAfrica @DeshunSpeaking #ispeakafricachat

[GoPeak International @GopeakI]

@iSpeakAfrica_ @DeshunSpeaking Try as much as possible to balance these out. It’s not easy, but it is worth doing I the long term. Connect meaningfully with your spouse/partner/children/parents/siblings/friends.

[GoPeak International @GopeakI]

@iSpeakAfrica_ @DeshunSpeaking It is impossible to help others and be at your best performance if you are not eating well, staying active, getting enough sleep and other downtime, as well as having a strong social support. Burnout, and a disasterous personal life are not worth the chase for success.

[GoPeak International @GopeakI]

@iSpeakAfrica_ @DeshunSpeaking With all the things a business owner has to focus on, what would you say is a must have priority?
Self-Care – I liken this to when one is receiving a safety briefing before take-off. Remember those?

[GoPeak International @GopeakI]

@iSpeakAfrica_ @DeshunSpeaking Ive just learnt so much from the tough journey I've had. Unless customers can see that you're working towards their best interest, it's hard to catch them and keep them. #ispeakafricachat @iSpeakAfrica_ @DeshunSpeaking

[GoPeak International @GopeakI]

@iSpeakAfrica_ @DeshunSpeaking Once your value is obvious, it becomes easier to state your price.
@iSpeakAfrica @DeshunSpeaking #iSPeakAfricaChat

[GoPeak International @GopeakI]

@iSpeakAfrica_ @DeshunSpeaking Ask existing customers to recommend the webinar to at least 3 in their network. Incentivise them for the effort. Sell like crazy with authentic follow-ups after the webinar. Always ask how you can help. Everyone needs a lot of help with a lot of things nowadays.

[GoPeak International @GopeakI]

@iSpeakAfrica_ @DeshunSpeaking When it comes to growing customers, what do you suggest for business owners?
One approach is to host free webinars. You don’t have to run them yourself. Get an expert to communicate on behalf of your business (this can be a strategic partner).

[GoPeak International @GopeakI]

I really like this one @iSpeakAfrica_ #ispeakafricachat

[GoPeak International @GopeakI]

@IamElvisMvoi @iSpeakAfrica_ @DeshunSpeaking a very real struggle @iSpeakAfrica_

[GoPeak International @GopeakI]

@Elkanakipngeno @Naomiek_ @iSpeakAfrica_ @DeshunSpeaking I agree. Social media is a way to inform customers. Not sell to them - necessarily.

[GoPeak International @GopeakI]

@iSpeakAfrica_ @DeshunSpeaking Be authentic. Build trust. Deliver excellently and consistently. @iSpeakAfrica @DeshunSpeaking #iSpeakAfricaChat