Gregory Cerallo

@sidekickinter Co-Founder, Mobile app expert

[Gregory Cerallo @GregoryCerallo]

Most custom software agencies are quietly dying.

We rebuilt ours to thrive for the next 10 years.

Here’s how we’re capitalizing on the biggest industry shifts:

[Gregory Cerallo @GregoryCerallo]

Shift #5: High-quality native apps still win.

Everyone's chasing shortcuts. But when it really matters—apps that need performance, polish, and reliability—native still dominates.

It’s still our core. And we’re evolving how we deliver it.

[Gregory Cerallo @GregoryCerallo]

Most custom software agencies are quietly dying.

We rebuilt ours to thrive for the next 10 years.

Here’s how we’re capitalizing on the biggest industry shifts:

[Gregory Cerallo @GregoryCerallo]

Shift #4: The fringe is where the ROI is now.

Core workflows? Digitized.

Now it’s about edge cases: snow removal, permit management, parking schedules…

We’re building niche municipal platforms that drive real results.

[Gregory Cerallo @GregoryCerallo]

Shift #3: AI makes it easy to build fast, but hard to finish.

Getting to 95% is easier than ever. But that last 5%? It’s where projects die.

We created a mobile app maintenance package to help teams stabilize and scale what they’ve already built.

[Gregory Cerallo @GregoryCerallo]

Shift #2: Legacy SaaS tools are bloated, stale, and overpriced.

We saw an opportunity in orthotics & prosthetics.

Old players got lazy. So we built 3D-Sidekick, a next-gen scanning platform to replace outdated tools.

[Gregory Cerallo @GregoryCerallo]

Shift #1: Companies want to build internal tech teams.

But building a mobile app team from scratch? Nightmare fuel.

That’s why we launched Talent Sidekick — a mobile-dev-specific talent agency for hiring + augmenting native app teams.

[Gregory Cerallo @GregoryCerallo]

Been thinking a lot about how to ask the best questions. Small changes in your phrasing can go a long way.

In sales, from :
… is this something you are looking into?

To

… is this something you should be looking into?

Dramatically boosts results.

[Gregory Cerallo @GregoryCerallo]

When you get 3 wildly different quotes for the same job, it's worth considering if the job description was clear.

Remember, the cheapest option often delivers less, not the same for less.

[Gregory Cerallo @GregoryCerallo]

@sweatystartup Was thinking about this recently. Anywhere in between is where you DONT want to be.

Low-ticket = automate
High-ticket = white glove sales

In between = gray zone where you need salesmen but can't really pay them well

[Gregory Cerallo @GregoryCerallo]

But if you're considering an app, ensure it brings something to the table that a website doesn't: unique features, real-time alerts, offline capabilities, or another compelling USP. 📲💡 #AppDevelopment #TechDecision

[Gregory Cerallo @GregoryCerallo]

Is it an app or a website you're looking to build? ��� Many potential clients I meet are unsure about the differences or WHY to prioritize one over the other. Let's dive deep. 🧵 #AppVsWebsite #TechChoices

[Gregory Cerallo @GregoryCerallo]

The crux? If your concept works effectively as a website, then that's where you should start. Websites are generally more straightforward to develop and upkeep. 🌐 #WebDevelopment

[Gregory Cerallo @GregoryCerallo]

To all Quebec-based employers: I warmly invite you to sign up for our beta release. Experience how Leya can elevate trust and productivity within your team.

[Gregory Cerallo @GregoryCerallo]

🎉 BIG NEWS: Leya has successfully closed its initial $1M CDN financing round. This is a monumental step toward solving a deeply entrenched societal issue.

[Gregory Cerallo @GregoryCerallo]

🚀 Over a year ago, I met with @RyanHillier to discuss a startling fact: 90% of people lack access to legal help. Today, we're changing that with Leya. #Leya #HRtech #legaltech https://t.co/V6xMXFwIAd

[Gregory Cerallo @GregoryCerallo]

We've created Leya, a disruptive platform at the intersection of HR and legal services. Our mission is to empower employers with tools to support their teams through life's legal hurdles.