GreyBASE

Brand, Activation, Shopper & Experiential Marketing agency, part of GREY Global and GREY London

[GreyBASE @GreyBASE]

Loving this work by our pals over at @greygroupmy -
Tesco: The Unforgettable Bag https://t.co/MuGESsAyeb via @thedrum

[GreyBASE @GreyBASE]

"The British high street is not dead" - staff trained by the National Theatre, experience desks and discovery rooms - How John Lewis Plans To Buck The Retail Apocalypse: https://t.co/Wu6bcTpvza

[GreyBASE @GreyBASE]

Eagerly anticipated 'shoppable posts' to be launched on UK Instagram, making online shopping even quicker and easier. M&S are among one of the few brands to have trialled the new feature

https://t.co/B7ZEScaMmY

[GreyBASE @GreyBASE]

2018's already seen #MeToo& #TimesUp & now brands are activating around #IWD to #PressForProgress; but amongst public backlash brands increasingly have to tread carefully to avoid accusations of ‘bandwagoning’ or insincerity through 'empty' stunts. More: https://t.co/LbTH4ilZTf

[GreyBASE @GreyBASE]

"If you own the interface, you own the customer. If you own the customer you own the data. If you own the data, you own the future”. Customers are increasingly becoming loyal to service over brands. How should brands respond? - https://t.co/Gtpq1cdchm via @campaignmag

[GreyBASE @GreyBASE]

Morning! We’re now on Insta - give us a follow over at https://t.co/VDh22C5bek

[CampaignTechUK @CampaignTechUK]

In the UK, Amazon accounts for 39% of all online spend and in the US, 57% #commerce2020

[Retail Gazette @retailgazette]

Amazon is reportedly in talks with American banking giant JPMorgan Chase to discuss a partnership which could see the retailer offer bank accounts to customers >>

https://t.co/6Vhsocx9dG

[GreyBASE @GreyBASE]

Retailers are struggling but Amazon is not to blame https://t.co/6dKOT6XNkS

[GreyBASE @GreyBASE]

@RobWheatley273 @Retailbarcode “alternative biodegradable packing” - read more here: https://t.co/YnyXq1PjZ8

[GreyBASE @GreyBASE]

Big news this week, as Dutch supermarket Ekoplaza opened the world’s first #plasticfree aisle. Shoppers in the Amsterdam store can choose from over 700 different goods that don’t use any plastic at all, with each product bearing a “plastic free” mark

[GreyBASE @GreyBASE]

🆒😎 https://t.co/2wxthFMLV2

[GreyBASE @GreyBASE]

UK supermarkets report surge in sales of vegan food https://t.co/6dCwPSLCsq

[GreyBASE @GreyBASE]

@NiallRussell Great photo..

[Grey London @GreyLondon]

👊 @TheDrum @seb_joseph @Grey_Shopper

[Umbrella @TeamUmbrella1]

We're all out-out with @Grey_Shopper singing our little hearts out 🗣🎤🎤🎼

[Grey London @GreyLondon]

Today, Grey becomes Valenstein&Fatt. We've done what our founders couldn't: put their names on our door. Here's why: https://t.co/LS2qKTrMd7

[GreyBASE @GreyBASE]

Yesterday we all took a trip back in time to help raise money for @The_Wayback_ - some very strong looks in the office #WaybackWednesday

[Bootleg Stuff @Bootleg_Stuff]

"D'you have Dr. Pepper?"
"No, but we have--"

[GreyBASE @GreyBASE]

It's been brilliant having those clever chaps from @GoogleUK in the office today https://t.co/YZ6r3jwOc7

[Grey London @GreyLondon]

We have Google in the house today talking all sorts of fantastic things. Might be a live stream or two. 😜