No matter what your business is, if your customers are not talking about how happy they are, you are doomed to suffer the fate of Sisyphus. #customerobsessed
@MillarJulie3@boyne_river Hi Julie, I am not sure you are the Julie Millar that wrote to Hannah Foods, but we cannot reach you by email. please call us at 1-603-474-5805 and ask for Jody or Adnane. Thank you
@ChipotleTweets I just wanted to say that you guys are the best! My daughter and I went to the Chipotle’s close to us in Toronto 100 consecutive weeks on Tuesday’s while she was in grad school. Thanks for the great food, fantastic service, and life long memories 😊
Imagine bringing your new-client acquisition cost down by 20%; wouldn't that have a nice effect on your bottom line?
Don't create customers, create a Tribe.
Each one of your sales and support team must treat each customer like a best friend. Know everything about them. Make sure that your CRM is a CLM (Customer Love Management). They will reflect all the love that you show back at you.
The only way to break free from Google's monopoly (and 95% profit taking) on new lead generation, is to use the tried and true method of current and past client referrals.
When you leave a voice message, repeat your phone number slowly twice. Sometimes it is hard for the person receiving messages to get the full number the first time. It is not a contest to see how fast you can say your number.
The economics of loyalty show that saving a customer is ten times more efficient than finding a new one. That extra ten minutes of customer service ends up saving you a lot of time and money.
If you change your email address or your phone number, take a minute to think about all the services that you signed up for that need your new number to get a hold of you.
Be a great customer too. Leave a message that identifies you and is easy to understand. Don't be in a race to say your phone number, and it is a nice gesture to repeat the number.
The platforms and tactics that we use to reach our customers in a digital world keep changing, but the necessity for touching people who make decisions with their hearts and not their heads remains the same.