Top Tweets for #LIVEMODE
A LiveMode trouxe um novo modelo de transmissões para Portugal. O que se sabe e não se sabe sobre este negócio que pode mudar a forma como vemos grandes eventos desportivos.
Oiça o episódio no link nos comentários.
#AHistóriaDoDiaObservador #LiveMode #futebol
Isto dos “comentadores” da #Livemode demonstra que todas as gerações têm a sua oportunidade de ser alguém na vida
Fora o @tomasrdacunha nasceram todos na altura certa
Primero fue #LALIGAEASPORTS, y ahora la #EURO2028.
@CazeTVOficial 🇧🇷, de #LiveMode y comandando por #Casimiro Miguel, se queda con los derechos televisivos de la Eurocopa 2028 que se va a realizar en territorio británico.
Sí, aunque no lo crea, en Brasil 🇧🇷 entendiendo más que otros.
https://t.co/NogdAEMdDv
🚨⚽ AGORA É OFICIAL: A EURO 2028 É NA CAZÉTV! ⚽🚨
E essa conquista é de todos nós. Vocês estiveram com a gente desde o começo. Acreditaram, acompanharam, vibraram, criticaram, fortaleceram e ajudaram a construir tudo isso com a gente.
É graças a essa comunidade que hoje a CazéTV pode seguir trazendo os maiores eventos do mundo para todo brasileiro assistir, ao vivo e de graça, no YouTube.
Então já sabe: os craques do presente, os grandes jogos, as seleções mais pesadas da Europa e todos os momentos de uma das maiores competições do mundo agora têm casa nova.
A Euro 2028 vai ser inteira na CazéTV. ❤️
Obrigado por fazerem parte dessa história.
E se tem Copa… esqueceeeee! 🫵
Alguém que cale o Jorge Andrade meu Deus #livemode
A ERC pode tentar fazer a vida negra ao canal #Livemode, protegendo o status quo e os canais do costume. Mas uma coisa é indubitável. Há centenas de milhar de clientes a subscrever e a usufruir. É porque há mercado para isso. E quando há público/clientes a barraca abana.
Just chillin with my head in the sand.. literally #paralives #paramaker #livemode #simscommunity #lifesim
Most commentary around #CazéTV acquiring #LaLiga rights in Brazil from #ESPN focuses on “#YouTube beating legacy TV” — which misses the more important strategic shift by #LiveMode:
When CazéTV launched in 2022, it was positioned as an incremental layer within a broader evolution of sports rights distribution: rights owners experimenting with creator-led, free-to-view digital distribution to (1) reach younger audiences and (2) create incremental competition in a relatively uncompetitive Brazilian rights market. At the time, CazéTV was largely perceived as complementary to incumbents (both in terms of audience and media rights income).
Why this needed to change: With sponsorship-funded free-to-view distribution alone unlikely to sustainably support tier-one sports rights economics, LiveMode has gradually evolved CazéTV into something structurally much closer to a traditional broadcaster.
• ⭐️ The key development: B2B distribution revenues, complementing ad-funded revenue line.
Through carriage/retransmission agreements with platforms such as Disney+ and #Amazon's Prime Video, CazéTV now monetizes not only through advertising and sponsorships, but increasingly through wholesale platform distribution economics tied to each platform's subscriber reach. That has materially changed both perception and monetization of the previouly YouTube-centric streamer:
• 🥊 Competitive positioning: Rights owners increasingly evaluate CazéTV less as a digital add-on and more as a fully-fledged bidder for exclusive premium rights — competing directly with incumbents in a zero-sum auction environment.
• 🤑 Sustainable revenue model: Ironically, the model now resembles U.S. broadcast networks such as #ABC, #FOX, #NBC and #CBS — technically free-to-air, but generating substantial economics from retransmission/carriage fees in addition to advertising revenue, and rguably one of the most resilient models in today’s fragmented and subscription-fatigued consumer video marketplace.
The unintended consequence for rights owners, however, may be reduced (rather than increased) competitive tension. Because CazéTV content is also distributed on a wholesale-basis via #DisneyPlus, ESPN can lose exclusivity to LaLiga while #Disney still retains effective consumer access to the product within its ecosystem. For many current subscribers, the user experience barely changes heading into next season.
Bottom line: The market may have replaced an incumbent rights holder (Disney/ESPN) without meaningfully disrupting the incumbent distributor (Disney/ESPN). If accurate, a significant portion of Disney’s avoided rights cost (~$30M annually, excluding production) could flow directly to operating profit, by way of preserving subscriber retention.
LALIGA na CazéTV. Transmissão no YouTube.
Acordo de seis temporadas a partir de 2026/2027.
Most commentary around #CazéTV acquiring #LaLiga rights in Brazil from #ESPN focuses on “#YouTube beating legacy TV” — which misses the more important strategic shift by #LiveMode:
When CazéTV launched in 2022, it was positioned as an incremental layer within a broader evolution of sports rights distribution: rights owners experimenting with creator-led, free-to-view digital distribution to (1) reach younger audiences and (2) create incremental competition in a relatively uncompetitive Brazilian rights market.
At the time, CazéTV was largely perceived as complementary to incumbents.
Why this needed to change: With sponsorship-funded free-to-view distribution alone unlikely to sustainably support tier-one sports rights economics, LiveMode has gradually evolved CazéTV into something structurally much closer to a traditional broadcaster.
The key development: B2B distribution revenues. Through carriage/retransmission agreements with platforms such as Disney+ and Prime Video, CazéTV now monetizes not only through advertising and sponsorship, but increasingly through wholesale platform distribution economics tied to subscriber reach. That materially changes both perception and valuation.
• 🥊 Competitive positioning: Rights owners increasingly evaluate CazéTV less as a digital add-on and more as a fully-fledged bidder for exclusive premium rights — competing directly with incumbents in a zero-sum auction environment.
• 💰 Sustainable revenue model: Ironically, the model now resembles U.S. broadcast networks such as #ABC, #FOX, #NBC and #CBS: technically free-to-air, but generating substantial economics from retransmission/carriage fees in addition to advertising revenue. Arguably one of the most resilient models in today’s fragmented and subscription-fatigued consumer video marketplace.
The unintended consequence for rights owners, however, may be reduced — rather than increased — competitive tension. Because CazéTV content is also distributed via Disney+, ESPN can lose exclusivity to LaLiga while Disney still retains effective consumer access to the product within its ecosystem. For many subscribers, the user experience barely changes.
In other words: the market may have replaced an incumbent rights holder without meaningfully disrupting the incumbent distributor. If accurate, a significant portion of Disney’s avoided rights cost (~$30M annually, excluding production) could flow directly to operating profit, while preserving subscriber retention.
This week, Sportcal takes a deep dive into the recent long-term agreement between Spanish soccer's LALIGA and the ever-expanding Brazilian streamer CazéTV, dissecting the unlikely growth strategy of the free streamer.
#SportsBiz #CazeTV #LaLiga
https://t.co/oEvnWISU5v
Cristiano Ronaldo compra 'fatia relevante’ da LiveModeTV, ligada à CazéTV. Saiba mais: https://t.co/qB9Wm4YGdJ
#cristianoronaldo #cr7 #cazetv #livemode #negócios
Global: LiveMode de Brasil se expande internacionalmente con un nuevo canal de streaming en Portugal que tendrá el Mundial 2026
#LiveMode
#streaming
#Mundial2026
#CazéTV
https://t.co/ec5hekftUk
2025 Madame Figaro #LiveMode Music Party line up: 🗓️ October 26th
— Dai Luwa, Kong Xueer, Zhang Yifan
Tá explicado agora...
"Esporte Interativo não faliu, foi vendido pra #TNT Os criadores do Esporte Interativo, após a venda e depois de passar o tempo da cláusula de não competição, criaram a Cazé TV através de sua empresa #Livemode.
A Livemode tem como sócio a #XPInvestimentos"
Oxi???
Então a CazéTV não passa de uma FARSA?
Não passa do antigo Esporte Interativo?
A GLOBO É A DONA DA CAZÉTV?
#podcast #cortes #cortespodcast #cazetv
https://t.co/N7S6oPDJ4r
LiVE MODE 🎙️♦️💵🏠 -- a new Sims Podcast is now on Spotify.
Even if you've never played The Sims before, I talk history & "sims lingo" to get everyone started on this journey.
#EAPartner #LiVEMODESimsPod #SimsPodcast #EACreatorNetwork #SimsLore #livemode
https://t.co/Fcjsfig9NI
💽 Elegance stored. Confidence runs in real time.
#AIFashion #LiveMode #ExecutiveStyle #CoutureCommand
🌟 #LiveMetrics, Made Clearer 🌟
Introducing trend marks in Panorama #LiveMode, designed to help you:
✅ Instantly understand your site #metrics.
✅ Identify what's normal, good, or needs attention – at a glance.
Stay ahead quicker insights!
#livetrends #newtools #rmm
🚀 Want to boost engagement in your classroom?
Check out 7 ways to use Edpuzzle’s Live Mode! Make your lessons more interactive and fun with real-time video learning. 🎥✨
How do you use Live Mode? Let us know! 👇
#thursdaythoughts
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