Top Tweets for #Techpr
The #Content Gap Nobody Talks About
https://t.co/JwGbfD8kFT
#Marketing #PR #Sales #EditorialPR #TechPR #Tech #Fintech #SocialMedia

44% of buyers now start their search in an LLM.
89% of AI answers pull from third-party sources.
If AI doesn't know you, your buyers won't either. Earned media is what trains the models building their shortlist.
π https://t.co/Y8daD6Jm4N
#techpr #b2bmarketing #pragency

#AImodels are becoming commodity infrastructure.β
https://t.co/3EAh5Uoc0g
#AIAgent ##ArtificialIntelligence #EnterpriseAI #GenerativeAI #AIStrategy #DigitalTransformation #AIAdoption #Innovation #Tech #TechPR

A model that can reliably handle an hourlong task today will be handling tasks eight times longer a year from now...
https://t.co/3EAh5Uoc0g
#AIAgent ##ArtificialIntelligence #EnterpriseAI #GenerativeAI #AIStrategy #DigitalTransformation #AIAdoption #Innovation #Tech #TechPR

The conversation around enterprise AI is evolving. In @Fortune, Ameya Kanitkar, CTO of @Larridin, shares why open-weight models are changing the cost equation. Thanks to @nickrigordon for continuing to spotlight this important topic.
π: https://t.co/DCOIEoa5BU
#TechPR #PRFirm
Five years from now, the winners in #AI won't be the #companies that picked the right model.
https://t.co/3EAh5Uoc0g
#AIAgent ##ArtificialIntelligence #EnterpriseAI #GenerativeAI #AIStrategy #DigitalTransformation #AIAdoption #Innovation #Tech #TechPR

Which #AI model should we build our #business around?
https://t.co/3EAh5Uoc0g
#AIAgent ##ArtificialIntelligence #EnterpriseAI #GenerativeAI #AIStrategy #DigitalTransformation #AIAdoption #Innovation #Tech #TechPR

Model choice is still the most visible part of the #AI stack.
https://t.co/3EAh5Uoc0g
#AIAgent ##ArtificialIntelligence #EnterpriseAI #GenerativeAI #AIStrategy #DigitalTransformation #AIAdoption #Innovation #Tech #TechPR

Why do so many #organizations still focus on model choice?
https://t.co/3EAh5Uoc0g
#AIAgent ##ArtificialIntelligence #EnterpriseAI #GenerativeAI #AIStrategy #DigitalTransformation #AIAdoption #Innovation #Tech #TechPR

Why The #AI Model Question Matters Less Than People Think...
https://t.co/3EAh5Uoc0g
#AIAgent ##ArtificialIntelligence #EnterpriseAI #GenerativeAI #AIStrategy #DigitalTransformation #AIAdoption #Innovation #Tech #TechPR

#Companies rarely choose vendor lock-in. They drift into it.
https://t.co/3EAh5Uoc0g
#AIAgent ##ArtificialIntelligence #EnterpriseAI #GenerativeAI #AIStrategy #DigitalTransformation #AIAdoption #Innovation #Tech #TechPR

What happens when #AI pricing moves to per-token billing? Client @Larridin Co-founder & CTO Ameya Kanitkar shares original data on rising token spend and customer response in @TheRegister.
Great reporting by @ThomasClaburn!
π https://t.co/6mDqI9D8ZA
#TechPR #PublicRelations
AI. Spacetech. Quantum. Climate. VC. If these are the stories you want to be telling, there's a tech PR role in super London comms agency with your name on it. π
SAE or AM level, hybrid. π© [email protected]
#TechPR #PRJobs #LondonJobs #PRRecruitment #StartupPR

#Customer loyalty is harder to #earn
https://t.co/JwGbfD8kFT
#Marketing #PR #Sales #EditorialPR #TechPR #Tech #Fintech #SocialMedia

The headline was the funding. The story was trust β the missing layer in enterprise AI. Proud to work with @@cyera_io who recently raised $600M at a $12B valuation. π https://t.co/QD5zMNzOCU #JustAddWaters #TechPR
The #brands winning today aren't the ones shouting the loudest
https://t.co/JwGbfD8kFT
#Marketing #PR #Sales #EditorialPR #TechPR #Tech #Fintech #SocialMedia

#Retention and loyalty initiatives remain significantly underfunded
https://t.co/JwGbfD8kFT
#Marketing #PR #Sales #EditorialPR #TechPR #Tech #Fintech #SocialMedia

57% of marketing #budgets are allocated to #performance focused (acquisition) channels
https://t.co/JwGbfD8kFT
#Marketing #PR #Sales #EditorialPR #TechPR #Tech #Fintech #SocialMedia

The #customeracquisition arms race is over.
https://t.co/JwGbfD8kFT
#Marketing #PR #Sales #EditorialPR #TechPR #Tech #Fintech #SocialMedia

Marketing #budgets still skew heavily toward finding new #customers
https://t.co/JwGbfD8kFT
#Marketing #PR #Sales #EditorialPR #TechPR #Tech #Fintech #SocialMedia

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