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“Sleeping on It” Helps With Rational Decision Making A new study shows that "sleeping on it" helps reduce the bias of first impressions, leading to more rational decision-making. Participants in the study judged boxes of items with varying values, but the total worth was the same across all boxes. Those who made instant decisions favored boxes that started with valuable items and overestimated their worth by 10%. However, participants who waited overnight were less influenced by first impressions and made more balanced evaluations, considering valuable items equally, regardless of their order. The research highlights the psychological phenomenon known as primacy bias, where first impressions weigh heavily on immediate judgments. Delaying decisions allows for more thoughtful assessments, especially in long-term scenarios.