L W Johnson

I write about soccer for the heck of it. Former SBNation among others. Manufacturing, assembly, ops, and now soapmaker in real life. I have an 18 yr old blog.

[L W Johnson @HelltownBeer]

Pinning my little soccer ratings guide since daily Nielsen data is scarce.

This is for league play on US TV.

[𝙏𝙃𝙀 𝙆𝙄𝙏𝙎𝙈𝘼𝙉 @The_Kitsman]

Look at the nets!!! 😮‍💨😮‍💨😮‍💨

[L W Johnson @HelltownBeer]

@FOS Broad brush stroke, here: but just like trying to run a biz in Canada. Just not feasible in some places when there are alternatives.

[College Baseball News @CollegeBSBNews]

West Virginia’s crowd is insane…

There’s literally more people outside the stadium than inside today.

(via @TheBenBoothShow)

[Paul Kennedy @pkedit]

We've talked about how much World Cup has changed/will change (5 subs vs. 3, mandatory hydration breaks), but 11 subs have turned these friendlies into a pair of split-side games.

[Plank @PlankReturns]

It’s simple. We turn Soldier Field into a giant data center.

[L W Johnson @HelltownBeer]

@letterboxd Sheep Detectives, Mazes and Monsters, The Bounty, Night of the Comet!

[L W Johnson @HelltownBeer]

Probably easier to say "the spirit of the game is on life support," any write myself off as a soccer romantic.

[L W Johnson @HelltownBeer]

Too much for a tweet perhaps...
in '94 it was about the USA as the final frontier for the sport. And for a little while (maybe till '11 or so) it felt like there was no limit for the game here.

But since, it's just been about cashing in - or worse, just a place to park money.

[Craig Hope @CraigHope_DM]

🔍 Exclusive pics of tomorrow’s playing surface in Tampa that awaits England

👇 Full story below w/ @MikeKeegan_DM

[L W Johnson @HelltownBeer]

@BobbyAFC yep

[L W Johnson @HelltownBeer]

In line with what many saw coming. Not just Serie A but every league not the PL or UCL.

[Alex M. Silverman🏒⚽️ @AlexMSilverman]

During the streaming wars of the late 2010s and early 2020s, American broadcasters were paying big bucks for European soccer. Serie A got $75M/year from CBS in '21. That's now closer to $10M as it extends for another year in a much tougher market. https://t.co/isf0Xt44Ve

[L W Johnson @HelltownBeer]

@SivaPrasad92540 @mthead141 @maumeeandy The old NASL had much larger tv audiences and for a few years, larger attendances, but extended themselves (over-expansion, high salaries). Indoor became popular as well. US soccer history is chaotic.

[L W Johnson @HelltownBeer]

3.1m for the UCL final. Most watched club match in Eng-lang US history.

[CBS Sports PR @CBSSportsGang]

CBS Sports' UEFA Champions League Final Coverage Finishes as Most-Watched Club Soccer Match in US English-Language TV History Averaging More Than 3 Million Viewers

[L W Johnson @HelltownBeer]

So the NY Public Library gave (loaned) Talea Beer Co George Washington's 269 yr old homebrew beer recipe to recreate...

and they decided to change the recipe completely and add more hops.

[L W Johnson @HelltownBeer]

@footyhedgehog They figure it'll go lower.

[L W Johnson @HelltownBeer]

@OneBillPhil Hard to disagree. We are seeing what is next and it isn't pretty.

[Jeremy Sarchet @JeremySarchet]

It really helps to appreciate the artistry to see it in it's natural frame like this.

[Retro Football Network @retrofootballnw]

World Cup hero

Mario Kempes in 1978

Cool as f**k, looked like a rock star and the hero of the host nation.

Goals galore and a winner's medal.

[L W Johnson @HelltownBeer]

*Gresso's

[L W Johnson @HelltownBeer]

TNT has been looking for a win for a long time. 800k is solid but the USMNT would pull around that number frequently on ESPN.

Not to mention Nielsen has goosed their methodology TWICE since 2020.

[USMNT Only @usmntonly]

The USMNT friendly vs. Senegal on Sunday was the MOST-WATCHED USMNT friendly on television since 2019 — peaking at 1.1M viewers across TBS and HBO Max, per TNT Sports.

Soccer in the U.S. 🇺🇸📈⚽️

[L W Johnson @HelltownBeer]

@SivaPrasad92540 @mthead141 @maumeeandy They were a "dying league" because numbers dropped to like 5m from the 10m Pele generated. A different TV time.