Adapt

Ideas for Change from Hiker's global team of writers and creators.

[Adapt @HikerAdapt]

@EricStangel @picklesbaseball @CRRBaseball @LECrushers @StPaulSaints @AkronRubberDuck @discoturkeys @HVRenegades Adapt, @sobsey and @HikerCompany really enjoyed doing this story! We look forward to following this adventure and the amazing creative #sportsmarketing that minor league teams of all types are doing thrive and help their communities.

[Adapt @HikerAdapt]

It’s not a fever dream. How and why @EricStangel & @Justin_Stangel have signed with 7 #baseball teams (so far!) and why the teams are wacky and creative enough to let them.

#minorleaguebaseball @bensbiz @sobsey

https://t.co/JrlEDTi4Ew

[Adapt @HikerAdapt]

There’s a fine line between healthy competition and flat out abuse. #MentalHealthMatters #MentalHealthAwareness #SIMONEBILES

https://t.co/JSb7qDGafL

[Adapt @HikerAdapt]

TikTok has ushered in an unprecedented burst of youth culture that has the ability to travel the world in a moment. If music is the dialogue generations of teenagers have used to forge control and comradery, #TikTok has given them the world stage. @tik https://t.co/vVmUw9BMSb

[Adapt @HikerAdapt]

.@blumhouse capitalizes on a history of low-budget #horror for huge economic returns, but it also removes barriers to something even more important: CREATIVITY

https://t.co/QtBpdO5iCH

[Adapt @HikerAdapt]

Soccer/football has a long, ugly history of horrible racism, and we've just seen yet another iteration. #englandfans

https://t.co/BaCucz3W5v

[Adapt @HikerAdapt]

Resharing this piece in the wake of the #tiktokboycott by Black creators frustrated by work stolen or borrowed without attribution, accolades or compensation. https://t.co/SQol3bGXiO

[Adapt @HikerAdapt]

#Supplychain #communications has not only taken centerstage, it has actually changed its audience: The country began looking backstage, as it were, and even at the rigging above the proscenium, engaged in messaging that was formerly corporate-facing only. https://t.co/GDNOpHG9Cz

[Adapt @HikerAdapt]

It’s #EarthDay and conversations on #Sustainability are crucial to have in every niche and sector. @HikerCompany wrote a series on #Sustainability narratives for tough times. https://t.co/ZChxtulkZg

[Adapt @HikerAdapt]

Hank Azaria’s recent statement apologizing for playing #Apu makes this a good time to reshare this piece we wrote on #Diversity in #voiceover work: https://t.co/I7ZT9yBsCj

[Adapt @HikerAdapt]

There are some surprising #branding lessons to be learned from the @zurutoys Mini Brands fad. Find out more at Adapt. #minibrands
https://t.co/stbvqfsd6v

[Adapt @HikerAdapt]

Whether it’s a focus on food quality, sustainable energy, or a more scientific approach to medicine, a new #logodesign can be an opportunity to reframe a brand's mission and commit to making substantial changes that go well beyond graphic design. #branding https://t.co/BRM1fLwLY8

[Adapt @HikerAdapt]

Having a good meal or enjoying a song releases dopamine. You just feel better. Advertisers combining food and good music isn’t coincidental and it’s certainly brilliant. https://t.co/r8zlMnujpQ

#Barilla #branding

[Adapt @HikerAdapt]

“I saw that 100 percent of all the city-owned landfills in Houston were in Black neighborhoods, though Blacks made up only 25 percent of the population.” - @DrBobBullard, "the Father of #EnvironmentalJustice."

#BHM Read more on Adapt: https://t.co/4JXb5m4TqQ

[Adapt @HikerAdapt]

Thinking about #sustainability on your college campus? Check out our tips for a strong sustainability communications program in "The Campus Green" on Adapt.
#HigherEducation https://t.co/XYcQ3zfjcQ

[Adapt @HikerAdapt]

Customers want their purchases to reflect their values. Highlighting your values can be the first step in creating stronger connections between your brand and your audience. #csr #communications https://t.co/JwBTeFFFIa

[Adapt @HikerAdapt]

Sustainability goes beyond the surface level. Or at least it should. Customers care about what's going on under the hood, so it's important to let them take a look. Lets talk about telling better #supplychain stories: https://t.co/BodJwSKGkA #sustainability #communications

[Adapt @HikerAdapt]

Check out our tips for better environmental storytelling in Options for Apocalypse Fatigue: Five Ideas for How to Change the Conversation. Part of Adapt's New Green Stories. #sustainability #storytelling https://t.co/JwBTeFFFIa

[Adapt @HikerAdapt]

There is no one way. Read Adapt writer @Sobsey's illuminating essay "Making Your Good Place Better" on how fostering truly diverse responses to #Sustainability issues is better than okay. https://t.co/JwBTeFFFIa

[Adapt @HikerAdapt]

We got to sit down — virtually — with author
@mayhewbergman (@simonschuster) to talk about the importance of storytelling when it comes to the sustainability narrative. https://t.co/eGm33o90dM

#Sustainability #storytelling