Human Element

Delivering impactful eCommerce solutions.
Looking good doing it.
Adobe Silver Solution Partner with Commerce Specialization

[Human Element @HumanElementA2]

On-site search isn’t hard because of the tech.
It’s hard because users don’t all shop the same way.

Some want to browse.
Some want to buy.
Some change their mind halfway through.

🎥 Full conversation: https://t.co/WtIGE495w4

#Algolia #ecommerce #onsitesearch #AIsearch

[Human Element @HumanElementA2]

On-site search has evolved—from 2-word queries to full sentences packed with intent.

In our latest post with @algolia, we break down:
🔍 How search is changing
🧠 Why discovery > results
⚙️ Personalization pitfalls
🤖 What’s next: agentic commerce

https://t.co/eS8YgkQG1B

[Human Element @HumanElementA2]

Get all the details here:
https://t.co/Dj79iPtoao

[Human Element @HumanElementA2]

Michigan manufacturers: The future is now. ⚙️

Learn how the Industry 4.0 Accelerator is helping mid-market companies adopt smart tech—with support, grants & no-cost consulting.

➡️ https://t.co/hlbojwOoHX

#Industry40 #Manufacturing #MichiganMade #Automation #SmartTech

[Human Element @HumanElementA2]

From brick-and-mortar to booming eCommerce, Duallane is shifting into high gear. From a brand new site launch to triple-digit growth across every key performance metric.

- Revenue grew 264% in Q4 2024
- Conversion rate up 43% YoY
- Traffic up 38% YoY

🚚 https://t.co/9MSAp1BHY2

[Human Element @HumanElementA2]

🚀 Just launched: The first-ever eCommerce site for The Makers Creative — built on Shopify by Human Element!

Now you can shop their imaginative commercial furniture online.

👉 Full story here: https://t.co/oq3WEF52Q0

#eCommerce #Shopify

[Human Element @HumanElementA2]

EOTECH needed a fast eComm replatform. We moved them to #Magento, integrated Zendesk, SkuVault, #Klaviyo + built custom affiliate tracking.

Results:
📈 +$12K in 1 month from email
📈 30%+ YoY revenue growth since 2018

👉 https://t.co/0L4LsLN1Sp

#eCommerce #B2B #B2C

[Human Element @HumanElementA2]

EOTECH needed a fast replatform with full control. We migrated them to #Magento, integrated CRM + inventory tools, built custom referral tracking, and boosted #SEO with AI.

Result? +30% YoY revenue growth since 2018.

📖 https://t.co/PtgxJtcIwq

#ecommerce #B2B

[Human Element @HumanElementA2]

In Private Equity-backed B2B businesses, growth targets are aggressive — but the digital foundation often lags behind.

Find leverage not in spending more, but in unlocking value from the tools, data, and processes already in place.

https://t.co/OrPRUg0rKb

[Human Element @HumanElementA2]

Judson Senior Living + Human Element - A strategic partnership that drove incredible results:

⬆ 100% increase in conversion rate
😍 30% increase in site engagement
📈 103% increase in Google Ad conversions

https://t.co/As7lcG6RKO

#WordPress #SEO #DigitalMarketing

[Human Element @HumanElementA2]

Congratulations to our client @KLALaboratories on the launch of their new website! 🍾

Some features of the redesign include:
🧭 Improved, more efficient navigation
🔍 SEO optimization
🧑‍🎨 Visual redesign
☺️ Engaging user experience

Full story:
https://t.co/IQGV1iSf2P

[Human Element @HumanElementA2]

🚀 Adobe is shaking things up with its new Storefront for Adobe Commerce. What does it mean for merchants, devs, and the future of headless eCommerce?

#AdobeCommerce #eCommerce #Magento #HeadlessCommerce #HumanElement #WebDevelopment

https://t.co/WWp7wfXgvp

[Automation Alley @AutomationAlley]

In response to escalating tariff uncertainties, Human Element advises businesses to proactively manage supply chain risks, maintain transparent communication, and focus on controllable factors to navigate the current economic climate.

@HumanElementA2
https://t.co/nXSp8iXw6h

[Human Element @HumanElementA2]

If you've found yourself confused about the #tariff situation, you're not alone. While we don't proclaim to have all the answers, we have some recommendations about what businesses can do to help weather the uncertainty.

#tariffs

https://t.co/HolvrqXs37

[Human Element @HumanElementA2]

📣 We've partnered with @Znode to deliver #eCommerce solutions for #B2B businesses!

“The flexibility of their headless B2B platform addresses the complexities manufacturers and distributors face when going to market with eCommerce," said Ben Lorenz.

https://t.co/UWSc1OtqYV

[Human Element @HumanElementA2]

Human Element Director of Technology Paul Briscoe shares the latest in cybersecurity workforce training, using #AI to help with training, and his own take on how any business with an online presence can reduce the risks of a cyber attack.

https://t.co/tnOegkkpUM

[Human Element @HumanElementA2]

Shopware is the number one eCommerce platform in Europe and its new partnership with Human Element extends its expansion into the U.S. market.

https://t.co/tBDU8LmEUv

[Human Element @HumanElementA2]

All #B2B online stores should be optimized for search. But the reasons why and the strategies that actually drive revenue may surprise you.

https://t.co/CSyUPLJf7V

#SEO

[Human Element @HumanElementA2]

“We’re seeing two thirds of companies forecast #eCommerce to make up between 21-40% of their total revenue in the next 12 months.”

#B2B businesses that aren't selling online need to get there. @BigCommerce provides the tools needed to get it done.

https://t.co/rC2LGg003U

[Human Element @HumanElementA2]

Are you a manufacturer looking to better support your sales process?

Learn how HubSpot enables better decision-making, more effective territory management, and greater oversight into the sales pipeline.

#B2B #CRM #HubSpot #manufacturers
https://t.co/X5GKb6skOj