Why don’t 75% of #B2B brand ads drive long-term growth? For a more effective and creative approach with #B2Bmarketing, download @Merkle B2B’s new eBook: https://t.co/DOScblol3v
From our Merkle family to yours, we wish you a holiday season filled with laughter and light. As we all enjoy this well-deserved time of rest, we look forward to greeting all our partners, colleagues, and clients in the new year!
Did you know #digitalPR is a great way to elevate your #organicsearch rankings? What is the difference between traditional PR and digital PR? https://t.co/lATbVqr1K2
Why should local print and other traditional media should be part of your marketing plan? Read more from @Merkle & media expert John Collins. #localprint, #smallbusiness https://t.co/rFopPbPmjx
@Yahoo has extended its partnership with @Merkle by combining its ConnectID solution with Merkury as a way to improve identity-based targeting and performance using #firstpartydata. https://t.co/TdcsV5jvgk
#Retailers must create digital-first, frictionless convenience and brand loyalty on an emotional level in order to stand out. Download @Merkle's #retailmarketing playbook for the strategies you need going into 2022. https://t.co/wsrEoh9OGV
The #CPG space is more complex than ever with increased competition and purchasing channels. Download @Merkle's #CPGmarketing playbook to learn how to stand out from competition and keep from becoming a commodity. https://t.co/y7UtgAIV1U
.@Merkle is kicking off a series with @dentstuintl on #contentmarketing at scale. Watch the first excerpt with @alavelle and learn how to overcome key challenges with content at scale and personalization. https://t.co/u7CU029Ajr
How can marketers take better command of #CX and personalization? @Merkle’s @jazzsingh shares how the Merkury & #AEP integration can help, even without third-party cookies. https://t.co/f4SBwcW8iM
Latest research - Step into the mind of a #B2B decision-maker and learn what drives the decision behind choosing one brand over another. @WSJ Intelligence and @Merkle’s @B2B_Insight have published their study on the B2B buying journey. Read here: https://t.co/pzVdJa7tQR
What does success look like when it comes to using third-party data in the #fiserv sector? Anamitra Chaudhuri of @Merkle explains: https://t.co/wPmX8zx218
There is a way around 3rd party cookies. Focusing instead on the quality of your #customerdata not only helps you navigate a cookieless future, it also helps you drive more relevant and compelling #CX. @Merkle's David Hensel explains: https://t.co/gR2E0MCRJC
Measurement strategy, testing, and expanding are a few things to focus on when planning your #TVstrategy for the upcoming year. @Merkle’s Trevor Hadick explains more: https://t.co/oLxx7UtKJm
“Today’s marketers can’t treat potential buyers as anonymous individuals on a spreadsheet anymore.” @Merkle#B2B’s @michaeljmclaren explains how the new generations are changing the B2B buying cycle to a more #customercentric vision on @advertisingweek. https://t.co/taEPDGC3DZ
Read about immortal Importance of B2B branding and what will #B2BMarketing look like by 2030? Listen to the latest podcast with Peter Weinberg of @b2binstitute and @Nick_HagueB2B of @B2B_Insight. https://t.co/RTV9KE6E5H