Integr8 Research

[Integr8 Research @Integr8Research]

Why does Brenda Lee have the #1 song on the Hot 100? Because younger listeners prefer the old Christmas Classics. https://t.co/XpxUT6Xziw

[Integr8 Research @Integr8Research]

Easy Listening is for old people, right? Gen Z says, "hold our headphones." https://t.co/kIlMeth0cB

[Integr8 Research @Integr8Research]

While nobody was looking, Country became more popular than Hip Hop? https://t.co/fF5T7HlYuc

[Integr8 Research @Integr8Research]

Playing new songs causes tune-outs. But what if not playing new songs costs you tune-ins? Let's do the math. https://t.co/LG1AVkJj8P

[Integr8 Research @Integr8Research]

Matt Bailey shares how to use streaming data to find the real hits at CMB's Momentum Summit in Charlotte. Wanna learn too? https://t.co/nasoKImebz... (Photo courtesy of Blue Amber photography.)

[Integr8 Research @Integr8Research]

Starting today, you can see Integr8 USA's Top 5 songs in Pop, Country, and Alternative every Wednesday morning exclusively in @InsideRadio!

[InsideRadio @InsideRadio]

https://t.co/jA8qbsvU80

[Integr8 Research @Integr8Research]

You've seen songs blow up on streaming, only to fall flat with your listeners. There's got to be a way to spot the difference, right? https://t.co/o1EnK649XL

[Integr8 Research @Integr8Research]

Generation Z is about to spawn a new music evolution. These 5 hits from 2022 give you a sneak preview: https://t.co/boSAaZtYLy

[Integr8 Research @Integr8Research]

Taylor Swift just became the first artist to occupy the entire Top 10 on the @Billboard #Hot100. What does this feat mean for how radio picks new music? https://t.co/lGlMfrzFtb

[Integr8 Research @Integr8Research]

Back in the day, hardly any songs remained huge hits for more than half a year. So why are "Blinding Lights" "Levitating" and "Heat Waves" hanging around forever? https://t.co/8Lznr998fE

[Integr8 Research @Integr8Research]

So, new music sucks. Some critics think it will suck forever. Here's why those critics are wrong. https://t.co/e0NdjDTZCu

[Integr8 Research @Integr8Research]

Attending Canadian Music Week? Join Integr8 Research's Matt Bailey and other industry researchers on Wednesday, June 8th for a virtual on-demand session to learn what's changed and what's timeless in radio research tools:

[Integr8 Research @Integr8Research]

Don't believe context matters in music consumption? Presenting yesterday's #1 song on Spotify... #StrangerThings4

[Integr8 Research @Integr8Research]

Our new comprehensive guide to understanding music streaming data is a long read, but will make you an expert at using streaming to pick the right new music. https://t.co/cBxEJ679cv

[Integr8 Research @Integr8Research]

Are you using station spin count benchmarks to determine a song's familiarity and burn? You'll want to sit down for this... https://t.co/YM1ct1Hyc9

[Integr8 Research @Integr8Research]

How The Weeknd defeated a 61-year-old song to become the GOAT, and why you should care. https://t.co/eUN6DksvFm

[Integr8 Research @Integr8Research]

Despite hype to the contrary, new music returned to the radio in 2021: https://t.co/qQx0AK5ob5

[Integr8 Research @Integr8Research]

It's #1 on streaming. It's from the #1 album. It's #4--make that #2 on the Hot 100. Should it be on your radio station? https://t.co/j8uJcDEMuF

[Integr8 Research @Integr8Research]

Between Ed Sheeren and Lil Nas X is the #5 biggest song in the USA. Is it time for radio to talk about Bruno? https://t.co/329ZdVoOSC

[Integr8 Research @Integr8Research]

How can a huge star have a huge debut single that ultimately becomes a flop? Could Adele face that fate? What should your radio station do about it? https://t.co/QixTjy1DxB #Adele #EasyOnMe