@jason_kint EC is likely „Enhanced Conversions“ (advertisers uploading hashed 1st party data from conversions to match with logged in Google users who may have been exposed to ads)
@thyng It’s opt-in (usually via second consent screen), per domain, carrier doesn’t get information about pages accessed by Utiq, Utiq gets no information from carriers about customers, websites get no data about other websites visited. I agree it could be abused, but it could be worse