Each generation gets a calling to rise up. What they don’t tell you? The call isn’t a yell... it’s a whisper.
The tiny voice in your head telling you do more, be more, stand straight.
If you don’t listen, it gets quieter until the voice is barely a brush of air.
How you structure your Facebook Ad Campaign matters. Follow the 1-3-4 formula when you’re first testing:
1 campaign
3 ad sets targeting different audiences
4 ads using different creative or copy
Test for 3-7 days
Turn off anything that doesn’t perform and leave the rest on
If you’re new to running ads, start with a retargeting ad to your existing audience with a limited time promo.
Just had a client do this and she got 128 new members into her membership for $500 which equates to about $50k in annual revenue for her business.
All from ONE ad💥
10x returns > 10k followers
More followers does not always equate to making more money.
But investing more money into ads that are converting and making a profit will🔥
Good ad copy isn’t about making sure your audience understands what you’re saying. It’s about making your audience feel understood.
When people feel understood, they buy from you.
I’ve been experimenting with how to use Chat GPT to create better ads and I can already tell it’s going to be a game-changer for small business owners and entrepreneurs who want to learn how to run their own ads and avoid expensive agency fees.
I hear people say “ads are dead” or “ads are too expensive” yet my clients are seeing some of the lowest ad costs in years!
Leads for $1 in some cases, which is comparable to what we saw back in 2017-2018.
Ads aren’t dead, you just need a better strategy.
Unpopular opinion:
Owning a low maintenance $300k/year business that gives you time to enjoy your life is better than owning a $1M+/year business that takes over your life and mental well being.
“You aren't selling your product or service. You're selling the outcome. Identify what pain, frustrations, problems your ideal customer has and then help them solve it.” @Jaymietarshis#NovelClient#theadexpert https://t.co/qOYrWqqRGD
Never felt more in alignment with the work I’m doing, who I serve and the content I’m putting out there than I do right now. ✨ Can’t wait to see what the rest of 2019 holds.