The Biebers really has me in a chokehold. Friday Justin dropping Swag and then Hailey launching Rhode, and also the summer collection, in my country yesterday.
Swag isn’t just an album — it’s Justin Bieber talking to his wife, his son, his real fans, and most of all, to himself.
It’s him breaking free, saying whatever he wants. More than music, it’s his declaration of independence.