Jim Bond (Season 2)

Hip Hop Producer -- Creator Educator -- 😎OF8🧙‍♀️-- World Design 🌎🛠️ --Screenwriter -- YouTube -- Film & Podcast Tunes -- 🎥 SFX!💥 --

[Jim Bond (Season 2) @JimBondIsBack]

Got into screenwriting 6 years ago

Knew I’d return to creator education

Creator development best-practices don’t include contests

I’ve successfully taught this at-scale

Barked at script contests for 6 years w/ no platform so they can’t call me a bully when I scale it again 🥰

[Jim Bond (Season 2) @JimBondIsBack]

@BusyWorksBeats You’re right, but the AI industry is doing this too and you sided with them

[Busy Works Beats @BusyWorksBeats]

The Dirty Truth about Audio Companies that they don't want you to know...

Audio companies have been treating content creators in the music production community terribly.

Not in how they seem up front, but how they handle business on the backend.

Here's why ☕️

1. The NFR Illusion - Audio Companies use NDA/NFRs to make content creators think they're a part of something big.

They even give content creators embargoes because they want all the content creators to release their videos at the same time (aka product launch.)

Now, here's the dirty part. Most, if not all, content creators will NEVER BE PAID or compensated for the millions of dollars they help these companies generate.

Yes, you read that right. Content creators will invest in - cameras, knowledge, (but most importantly) trust with the community - just to get an NFR (Not for Resale) version of the plugin (free version) in return.

And audio companies present NDA's (Non-Disclosure Agreement) to make content creators think they're a part of something big and that they are lucky to even have been chosen to give these companies millions in unpaid value.

2. Affiliate Attribution Scheme - if an audio companies even has an affiliate marketing system, the issue is the lack of proper attribution.

For example, I could post a video which 'sells' the customer, but the customer doesn't buy immediately. They get their paycheck and happened to have watched 10 other videos about the product, which didn't persuade them to buy - it was simply they didn't have the funds.

So, whoever's link they click last gets the attribution, which may even be the direct traffic to the company's site. Which means, the person who ACTUALLY persuaded the customer to buy - never gets the credit.

You may ask - "ok, but isn't that how any real store works?"

No, because in main retailers, a customer who is ready to buy is stamped before purchase and attributed to the salesmen, even if they don't buy on-site. Another salesmen can't come by and remove the initial stamp.

And the greater store can't complete the purchase without acknowledging the stamp. So, in short terms, no - it is not the same.

This means all those content creators who waited to release their videos until the embargo get swamped and flooded by all the other creators and the cookie jumps from one creator to another - while the true sale never gets tracked back to the persuasive creator.

Some companies may not even honor the cookie system and only attribute sales from specific affiliate links with users slugs like (/ref?=busy).

This leaves tons of traffic to the audio company website unaccounted for if users use traditional search to find website.

3. Content Creators NEVER get equity - The sadder truth is that I've worked with audio companies ranging up to ($4T worth - Apple) and I've never seen any of them reward with equity.

I can understand equity is a sensitive piece of a business, but when the creators are driving 70%+ of audio company traffic for FREE, that seems like slavery to me. It's not right.

That same traffic would cost these companies $100,000's of dollars for one simple campaign. Yet, they lead content creators on and pimp them for millions of views. It's WRONG, it's not strategy.

I will never praise the marketing director for getting 50 Million views and never paying the creators. The audio companies pay $100k+/yr salaries to people who DON'T EVEN DO THE WORK.

That's pimping content creators and it's wrong. Pay them their value THEY CREATED.

It makes NO SENSE to pay an employee who then just tries to milk content creators for FREE. Just pay the creators.

And I know we. think it makes sense to do stuff for free now because maybe later they'll pay and share opportunities. NO, once you're the free guy - you're the free guy FOREVER. They'll just go to the next sucker.

And worse is when you build a relationship with an employee, then the employee leaves the company. Now, it's like the audio company doesn't even know you.

That's why you're seeing a MASSIVE fall off of audio companies in the space since AI.

Thank GOD for AI because not it levels the playing field and more music producers are creating products like never before!

We ARE the community. These silicon valley startups just put on a mask, offer NFRs and leech off of the community's resources.

For years, music producers willingly gave up IP worth millions to Splice, because they had a website and app.

Now, that's not enough to recruit our best talent, we can make our own Splice and not give $500 Million to people who DIDN'T EVEN COME FROM OUR COMMUNITY.

I hope this lands on the ears that need to hear it.

Don't be fooled by ANY audio company (I don't mean music producer driven brands.)

I've worked with them all: Apple, Suno, Razer Music, Avid, Sweetwater, NEAR Protocol, iZotope, Arturia, Native Instruments, Image-Line, Output, Waves, Plugin Alliance, Universal Audio, AKAI, Brainworx, Novation, Serato, reFX, Serum 2, IK Multimedia, Bandlab, Splice...

[Hollywood Script Reader @HwoodScrptReadr]

PRO TIP: Everyone who's ever had a meeting to discuss story notes in person needs to practice looking at themselves in the mirror and saying "Huh, that's interesting. I hadn't thought about that. Let's give it a try" with a straight face. It's easy if you can completely dissociate from your body. If you find that challenging you can try snapping a binder clip on your finger over and over until you can do it without showing any outward signs you're in pain. That's how William Goldman did it (probably)

[Tony Tost @tonytost]

I'm sure there are more potentially great future screenwriters, directors, showrunners currently working in fast food than there are currently walking around Ivy League campuses, & yet it would take a minor miracle to get just one from the first camp established in the industry.

[Jim Bond (Season 2) @JimBondIsBack]

@big_simp How’d astral projection go

[Jim Bond (Season 2) @JimBondIsBack]

It’s going to take years for humanity to realize that GDT is right, because less than 1% of artists can conceptualize why he’s right

[Doug TenNapel @DougTenNapel]

His budgets are $30million to $69million so he’s not where I’m from. Ai can be used by rich connected artists, but more importantly, it can be used by anyone. Any storyteller should be horrified by a culture that does not seek the merit of the best story teller, but protects the studio and campus that only allows the elites to dominate the time around the campfire. Ai is more about the indie spirit where Guillermo came from. Beg borrow and steal is where even most of our biggest filmmakers came from.

[Jim Bond (Season 2) @JimBondIsBack]

@big_simp Interesting. I think AI “styles” are course grained but it’s too hard for any one person to see unless they obsessively test one model.

[Jim Bond (Season 2) @JimBondIsBack]

@seanward Good luck man. If you knew my penchant for trend spotting you’d consider what I’m saying 😂

[Jim Bond (Season 2) @JimBondIsBack]

ZERO ai creators have created a “production-grade” film

[Sean Ward @seanward]

Making a 60-second AI trailer is a toy. Delivering an actual production-grade film is relentless discipline. The haterss think AI makes everything effortless, but real pipelines require obsessive craft.

Dustin nails the reality here. The barrier to entry for casual generation is near zero, but the barrier to mastery is sky-high. When you have to control continuity, temporal consistency, performance nuance, and narrative pacing across dozens of shots, you aren't clicking a magic button. You are directing chaos into cinema.

The gold rush tourists will wash out the moment they realize how hard the actual work is. The builders with vision and stamina are the ones who will own the next decade.

[Gary Vaynerchuk @garyvee]

If you pay attention to Gen Alpha, they saw what their older siblings have dealt with with digital and they're pushing back a little bit. They don't want smartphones as much.

It's an indicator to the "unplugging" of every generation. You're seeing this, if you look at the data around concert, sporting events, golf, bowling, pickle ball.... It's very clear to me. I think there's incredible business opportunity in the "real world."

[Jim Bond (Season 2) @JimBondIsBack]

@aesthetica_s I look at it as “tolerance for headaches I didn’t give myself”

Designed my life around avoiding external headaches so I can have fun focusing on creative projects. It worked.

[Jim Bond (Season 2) @JimBondIsBack]

@dabidoYT @nealmohan YouTube knows it already destroyed Netflix, it’s just a matter of time till the world realizes it

[Jim Bond (Season 2) @JimBondIsBack]

@NaithanJones Add financial and business culture pressures/obligations on top of this

[Jim Bond (Season 2) @JimBondIsBack]

@big_simp Grok only knows Twitter popular opinion, which is wrong 99% of the time

[Jim Bond (Season 2) @JimBondIsBack]

@fanksagainmate Ok. Enjoy the ride.

[Jim Bond (Season 2) @JimBondIsBack]

AI cons 100% of its users

The more powerful the AI, the more powerful the con

If you’ve never noticed how you’ve been conned, you aren’t perceptive enough to see it or haven’t used it enough

[BEEF JONES™️ @OGBeefJones]

🏴‍☠️ 🏴‍☠️ 🏴‍☠️

[Jim Bond (Season 2) @JimBondIsBack]

@CindyBegel @spyderdobro I’ve also been having progressively more fun years creatively since 2019.

I think the key is to always do fun stuff whenever you aren’t making money.

[Jim Bond (Season 2) @JimBondIsBack]

@CindyBegel @spyderdobro I’ve gotten progressively better at managing this over the years, without working pro since 2010. But there were a couple spots where things almost got dicey. It’s the life we chose 😎

[Jim Bond (Season 2) @JimBondIsBack]

@GrimfelOfficial And mentors don’t usually get work for creators, they teach them how to do it themselves and they’re on their own

[Jim Bond (Season 2) @JimBondIsBack]

@GrimfelOfficial Mentors don’t want to waste their time. It happens more than you’d think.

[Mizz Marsha @MizzMarshaS]

Hmm I wonder who’s gonna be around LA next February? 🏀🏈🥊