📱COLD CALLING - THE BEST OUTREACH METHOD 📱
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Salespeople have to dial 18 or more times on average to connect with a prospect. (TOPO HQ)
A dial takes on average 30 seconds.
Statistically, you're ~9 minutes away from talking to your prospect!
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When cold calling, identify potential obstacles in your prospect's decision-making process and proactively address them.
READ The Challenger Sale - Matthew Dixon AND #PICKUPTHEPHONE
80% of sales require 5 follow-up calls. (Invesp, 2020)
Repetition is the key to success.
Repetition is the key to success.
Repetition is the key to success.
Repetition is the key to success.
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42% of customers are more likely to make a purchase if the salespeople called them back on the time they both agreed upon. (Invesp, 2020)
Stay TRUE TO YOUR WORD!
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Challengers leverage data to support their claims during cold calls, making their arguments more compelling.
READ The Challenger Sale - Matthew Dixon AND #PICKUPTHEPHONE
7.5 minutes is the average length of cold calls that successfully move to the next stage–meeting.
& it feels like it happens in 2 short minutes.
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Build a reputation as a subject matter expert during cold calls, so prospects view you as a valuable resource.
READ The Challenger Sale - Matthew Dixon AND #PICKUPTHEPHONE