@blairadowler Previously I mostly viewed social media as a positive for everyone. I now am more aware of all the types of negatives social media can cause to people and companies. I personally love social media and content but don’t believe it’s turn best fit for me career wise. #MKTG475
@blairadowler The future of social media marketing will look totally different than today. Implementing Artificial Intelligence to collect and sort consumer data, trends, and market shifts.Creativity is what makes social media marketing and companies will have to balance with AI. #MKTG475
@taylor_nutter_@blairadowler AI definitely can be utilized for data analytics and consumer data. Replacing humans in marketing will result in advertising efforts not being creative.
@Derrickwvu@blairadowler I totally agree that creativity is what really draws us in marketing efforts. Bringing in AI to replace these individuals will take the creativity out of marketing.
@blairadowler I thought this was awesome and I’ve seen first hand sports not allowing everyone the same opportunities. I like this post right when I saw it!
@blairadowler HOKA the running shoe company recently announced via instagram their partnership with voiceinsports foundation. This foundation advocates for women and girls in sports. This will help educate people on their rights and drive more opportunities in sports. #MKTG475
@taylor_nutter_@blairadowler@Dove I love this post as social media can impact someone’s image negatively. We have seen this happen so many times and it’s scary to think what AI could do to a woman’s image. #MKTG475
@Ashley_Grimme@blairadowler Scrub daddy is known for great marketing and social media content. They know how to make people laugh and smile. Adding little twists to world events is always a great way to market a product! #MKTG475
@amelia_had28362@blairadowler I totally agree! Users love feeling apart of something on social media. All social media platforms demonstrate how interactive media and people’s input really matter and can change things.
@blairadowler I will be implementing interactive media. I believe this today is the best way to reach audiences. People love having input and a sense of their finger on things they enjoy. People are so easily swayed to buy wings after watching someone review WingStop on TikTok #MKTG475
@blairadowler The beer industry has failed miserably recently on social media. Not only the recent fail with Bud light joining controversial issue conversations but beer companies not being creative. Scrolling through social media beer companies simply are not connecting with us. #MKTG475
@MichaelScr73873@blairadowler Hi Michael, when Bud Light decided to take their stand on controversial issues they suffered. Their sales and customers took a huge hit. I think companies shouldn’t take public stands when it comes to politics and controversial issues.
@gginskeep@blairadowler Hi Angie, I totally agree that all of these accounts have failed and for the same reason. Companies that join political conversations usually receive backlash and in a negative light. Staying away and not being apart of these conversations would help tremendously.
@Ashley_Grimme@blairadowler Hi Ashley, I love chipotle and they are really present on TikTok. They do a great job not only with challenges but also partnering with influencers who have a huge following! They have a really good marketing team. #MKTG475
@gginskeep@blairadowler Hi Angie! Amazon has been killing the social media marketing game for awhile now. I also am a visual buyer where I see product ads and influencers and ultimately purchase the products. Great post!
@blairadowler The brand that comes to mind is Gymshark. There has been a huge wave of fitness influencers on all platforms. Gymshark is spot on partnering with influencers to gain the eyes from different ages and fitness backgrounds. You mainly see Gymshark on TikTok and Instagram! #MKTG475
@SharonHallmark1@blairadowler Hi Sharon! I actually just created a Facebook account this year and have some learning to do lol. I mainly use TikTok, X, and Instagram for staying in touch with friends and for news outlets. What’s your favorite thing about facebook? #MKTG475
@johnwvumktg @blairadowler Hi John! I also use social media to stay on top of news and what’s going on. I am also a social scroller and think X is the best social media platform for scrolling news. Great post #MKTG475
@blairadowler I use social media for many reasons but mainly as a news outlet for sports and the world. I love using social media to stay in touch with friends and family that I don’t always get to see! Currently I am a social scroller but when I do post it’s with family and friends. #MKTG475!