Keith Pequeno

#Marketer, #strategist, dad squared, foodie & skier. Always on the lookout for the next trip to somewhere else. #Digital #CRM #Fintech #Branding #MarTech

[Keith Pequeno @KappaRama]

Great time conversing with industry counterparts & host #Adobe in Boston earlier this week. Wonderful discussions around our areas of discipline & outlook.
Thank you William Sellers & team for arranging and hosting dinner. Until next time!
#martech #thoughtleaders #networking

[Keith Pequeno @KappaRama]

Where are my “Glengarry” leads?! … Marketing Handoff to Sales #marketoon https://t.co/nZmo28Pla2 via @tomfishburne
#MQL #SQL #MarTech #DataAnalytics #strategy

[Keith Pequeno @KappaRama]

Great read from @RandyBeanNVP via @Forbes on business value delivery in financial services leveraging Generative AI. #innovation
#storytellingmagic #generativeAI

https://t.co/xSiZ7XH0Ph

[Keith Pequeno @KappaRama]

New Architect-#Adobe CDP/AEP role - Interested? Have a referral?

#DigitalMarketing needs a collaborative & creative individual. Strong #Martech experience specifically #CDP-AEP. Define our #data #strategy & orchestration against our go-to-market efforts.

#opportunities2023

[Keith Pequeno @KappaRama]

#Foliage starting to peak…

[Keith Pequeno @KappaRama]

The #bigchill for the week…#lakelife #familytime #NH

[Keith Pequeno @KappaRama]

Great read from @RandyBeanNVP and @tdav on AI. Perspective abounds though across industries…

[Randy Bean @RandyBeanNVP]

Tom Davenport and I spoke with two experts about generative AI and its effects on the entertainment industry. They had very different approaches to the technology.

Read their thoughts here👉https://t.co/cIF5N9iBq2

#genAI #AI #entertainment #hollywood

[Keith Pequeno @KappaRama]

There it is! via @tomfishburne

#marketing #cartoon #marketoon #ai

[Keith Pequeno @KappaRama]

The ending sums it up.

"People want to succeed, but there is a lack of understanding and discussion on how to achieve more, and more importantly, be motivated to do it..." https://t.co/xQYp6mnTTz @RuthGotian

#learning #peopledevelopment #mentoringmatters

[Keith Pequeno @KappaRama]

More is not always the better answer with #storytelling. The 3 Cs = Keep it clear, concise and clean https://t.co/jXkwMw0X0y @analyticshero
#data #analytics #businessanalytics #dataanalytics #businessintelligence #communication #whitespace

[Keith Pequeno @KappaRama]

Great new Forbes article storytelling USAA and the company’s continuing data & analytics leadership https://t.co/h8sDU9Sa8Y @Forbes via @RandyBeanNVP

#dataleadership #data #analytics #ai #USAA #storytelling

[Keith Pequeno @KappaRama]

Turkey for me, Turkey for you…
#adamsandler #HappyThanksgiving https://t.co/mBjCAEz3Ov

[Keith Pequeno @KappaRama]

And then this happened! @Patriots #NFL #mayhem

[Keith Pequeno @KappaRama]

Good read and roundtable discussion on the Chief Marketing Officer role and change over the past decade https://t.co/MShrGBCkbx @TheCMOclub #CMO #evolution #digital #marketing #leadership #storytelling #growth

[Keith Pequeno @KappaRama]

And so it begins…
#motivated #fall

[Keith Pequeno @KappaRama]

I've seen this list before, but it always comes down to having the right team working along side you to make it happen. Always. https://t.co/XARUuUVrG6 @dmigroup #digitaltransformation #CMO #ROI #datadriven #marketing #CX #leadership #teamculture

[Keith Pequeno @KappaRama]

That’s all she wrote! Catch you on the flip side Big Apple… #NYC #BigApple

[Keith Pequeno @KappaRama]

Interesting read on what looks to be a solid campaign from DHL https://t.co/uzWM8eC3BB @ClickZ #supplychain #B2B #omnichannel #digital #contentmarketing #personalization

[Keith Pequeno @KappaRama]

Word…

[Boston Diehards @Boston_Diehards]

Thanks for the memories James White❤️

[Keith Pequeno @KappaRama]

All quiet on the NH lake front this evening…

#lakeliving #batteryrecharge #familytime