Karina Lerma

Graphic Designer, Fashion admirer, Obsessed reader, Type fanatic, Grammar Devotee, and Film lover.

[Travis Ladue @travisladue]

My entire early design education came from these four books.

[MATT GRAY @matt_gray_]

10. KitKat, 2016

[MATT GRAY @matt_gray_]

9. SmileAtTheWorld, 2020

[MATT GRAY @matt_gray_]

8. Dentistry Group, 2019

[MATT GRAY @matt_gray_]

7. Timex, 2022

[MATT GRAY @matt_gray_]

6. Nike, 2008

[MATT GRAY @matt_gray_]

4. BIC, 2021

[MATT GRAY @matt_gray_]

2. Porsche, 1967

[MATT GRAY @matt_gray_]

The 10 best marketing ads of all time:

1. Durex, 2010

[Colby Smith @colbyLsmith]

Can the Fed tame the highest inflation in 40 years w/out causing sharply higher unemployment? In a @FinancialTimes analysis of past tightening cycles, we explore the Fed’s tools and lessons from the turmoil of the 70s/80s & 94’s soft landing https://t.co/g4aI13Kzt8 @sam_learner

[Letterform Archive @Lett_Arc]

Stephen Coles (@stewf) demonstrates an unusual printer’s reference binder: Type Faces of Monotype, Linotype, and Miscellaneous Display Faces, The Cuneo Press of New England, Cambridge, ca. 1955.

[cats being weird little guys 👅 @weirdlilguys]

please, step into my office

[Karina Lerma @KariDi]

https://t.co/0yHavDupuv

[cats being weird little guys 👅 @weirdlilguys]

immaculate vibes

[Tech Burrito @TechBurritoUno]

How to teach kids a computer engineering.

[Letterform Archive @Lett_Arc]

Ron King, Alphabeta Concertina, Circle Press, 1983.

[Simon Sinek @simonsinek]

When we focus on the competition, we become reactive.

When we focus on improving ourselves, we become innovative.