Aaron Keller

Founder @CapsuleDesign / Columnist @TCBmag / Co-Author, Physics of Brand / opinions could be yours if you changed your mind. Speaks on #packaging #design #brand

[Aaron Keller @KellerOfCapsule]

Our speaker series has @hanlonpatrick paired with David Fischer of @AngelStudiosInc // the cultural impact of creativity and design in the world of entertainment, movies and content.

Invite: https://t.co/B4KVBsUMoW

@Ideafood

[Aaron Keller @KellerOfCapsule]

Sometimes the @Tesla is just guessing on the object being pulled by a truck

[Aaron Keller @KellerOfCapsule]

@britnihemmer Raven?

[Aaron Keller @KellerOfCapsule]

Another great event at @capsuledesign with leaders from Bobcat and LEGO Company -- another creative pairing.

https://t.co/2gC7anUWrC

[Aaron Keller @KellerOfCapsule]

@ClarksonsFarm1 I would pay good money to watch Gerald in a foreign ministry meeting with France.

[Aaron Keller @KellerOfCapsule]

@Ideafood @ThomasSowell Nature and technology— fits that chapter perfectly.

[Aaron Keller @KellerOfCapsule]

This is interesting @Ideafood

[Aaron Keller @KellerOfCapsule]

John Wick — they killed his cow.

[J Stewart @triffic_stuff_]

🚨HEARTBREAKING BOMBSHELL FROM DIDDLY SQUAT: JEREMY CLARKSON REVEALS HE HAS CANCER 😢

In the final two episodes of Clarkson’s Farm Season 5, Jeremy Clarkson shares some truly devastating personal news.

Jeremy is in his office discussing the farm harvest with Charlie and Kaleb Cooper when he breaks off mid-sentence, leans back in his seat, and quietly reveals the devastating news: “I’ve got cancer.”​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​

A stunned Kaleb asks where. Jeremy replies it’s not something he wants to detail publicly, but he’s known since May after a medical, followed by a biopsy. It’s aggressive but caught early. He hoped to finish the harvest before treatment, but it’s hitting right in the middle.

Kaleb wipes away tears and says: "Look after yourself, you go and do…if you need anything just ring."

Later, with the full team (including Lisa, Charlie and Gerald), he reflects on the tough year: starting with heart issues and ending with this.

In the closing moments, we see him back in a hospital bed:

“So we started season five with me in a hospital bed and we are at the end of season five and I’m back in a hospital bed. Some of the treatment has gone awry, let’s say, I'm going to be here for a little while. I'm nil by mouth, i dont know whats going to happen. If this is all successful I’ll see you for season six and if it isn’t I won’t. Take care everyone.”

It’s an incredibly raw, emotional watch from a man who’s usually full of bluster and humour.

Thoughts with you, Jezza. 💔

I’m sure you’ll pull through! 💪

[Aaron Keller @KellerOfCapsule]

@britnihemmer Fits you!

[Aaron Keller @KellerOfCapsule]

Exceptional entrepreneur and inspiring story — thank you Michele for setting a standard.

[Twin Cities Business @TCBmag]

Ten days after opening, @FACEFOUNDRIE closed. They rebuilt their first store and reopened days later. Today, they have 79 locations with more than 170 franchises planned across the country. Founder Michele Henry joined The Twin Cities Business Show to talk about her journey.

[Aaron Keller @KellerOfCapsule]

Thank you Mr Agate

[larsleafblad @larsleafblad]

Grateful to hear from @2026USAGames CEO and @mallofamerica @jrenslow
about the upcoming games here in MN in June!! Thanks @KellerOfCapsule @capsuledesign for hosting this monthly “Think and Link” program series! Get involved here -> https://t.co/TUPOCWt2UK

[larsleafblad @larsleafblad]

Thanks @KellerOfCapsule for a great event!! Cc @nilssnyder

[Aaron Keller @KellerOfCapsule]

Well there goes a month of good sleep. @Ideafood are you real?

[Dustin @r0ck3t23]

Elon Musk just described the machine that will make truth itself extinct.

For ten thousand years, civilization ran on one unspoken contract.

If you saw it, it happened.

The eye was the final court. The camera was the ultimate witness. Footage was fact.

That contract is about to be incinerated.

Musk described a system called a Generative Adversarial Network.

Two AI models locked in a cage. No human referee. Just raw digital evolution running in the dark.

The first model is the forger.

It exists for one reason. Fabricate a human being who never lived.

The face. The voice. The micro-expressions around the eyes when someone is about to cry.

The second model is the detective.

It exists for one reason. Catch the forgery.

The dead pixel. The breath that lands wrong. The shadow that bends at an angle no sun would produce.

Every time the detective catches the lie, it tells the forger exactly where it failed.

So the forger learns. Patches the seam. Tries again.

A million rounds per second.

Two machines teaching each other how to perfectly replicate you.

Musk: “It’d go back and forth to the point where you couldn’t tell which one was the real video and which one was the fake one.”

When the machine built to catch the fake can no longer catch it, your eyes have zero chance.

Zero.

This is not a technology problem.

This is the end of evidence as a concept.

A courtroom cannot convict if video testimony is indistinguishable from a rendered hallucination.

A democracy cannot function if a broadcast can be fabricated frame by frame and no living person can find the seam.

A civilization cannot hold if the act of seeing something no longer means it happened.

Everyone is terrified AI will replace their job.

That fear is a decoy.

The real threat is that AI is dissolving the one thing every civilization in history required to function.

Shared reality.

The collective agreement that certain things are true because we witnessed them together.

Once that dissolves, nothing downstream survives.

Not courts. Not elections. Not journalism.

Not the trust between two people watching the same screen.

Here is the part that should keep you up tonight.

The nightmare is not that fake things will look real.

The nightmare is that real things will start looking fake.

Authentic footage becomes deniable.

Truth does not get buried under lies.

It drowns in infinite copies of itself that no one can separate from the original.

Every generation before us could trust what they saw.

We will be the first generation where seeing it with your own eyes proves absolutely nothing.

The machines did not learn how to build a fake world.

They learned how to make the real one unprovable.

[PadreEspartano @Padreespartano]

En Rumanía, los pasajeros pueden pagar un ticket de autobús haciendo 20 sentadillas.

Un dispositivo cuenta las sentadillas y luego emite un ticket válido para un viaje en la red de transportes.

¿Qué opinas de esta idea?

[Dudes Posting Their W’s @DudespostingWs]

Japanese engineers developed a “Sword Tip Visualization System” for the Fencing World Championships, and it makes fencing look absolutely incredible to watch.

[Aaron Keller @KellerOfCapsule]

It’s Time to Rethink Private Equity https://t.co/wEgPnMni9t via @tcbmag

[Aaron Keller @KellerOfCapsule]

@Ideafood I agree, entirely. The challenge is the unionized thinking that is resistant to change in any form. The System won’t reinvent itself, a force outside it will have to force the change to happen.

I don’t see that happening anytime soon, but maybe my pessimism is showing.

[Aaron Keller @KellerOfCapsule]

Irony is my favorite.

[Community Notes & Violations @CNviolations]

🤣

[Massimo @Rainmaker1973]

This was published 9 days before Wright brothers’ Kitty Hawk made its first successful flight.