Kindling Group

[Kindling Group @KindlingGroup]

Welcome to our Twitter #live conversation - "Is Short The New Feature?" Our conversation is just getting started! Feel free to join in by tagging your questions with @KindlingGroup and the #DocsGetReal!

[No Small Matter @NoSmallMatter]

#Chicago! Tune in to @WBEZ's Morning Shift (9-10am) today to hear from @NoSmallMatter's co-directors about our plans for making change in #Illinois. https://t.co/gUCbOw5v80

[No Small Matter @NoSmallMatter]

We are finally bringing @NoSmallMatter home to #Chicago and onto the big screen!🙌🎉 #ece #earlyed #EarlyChildhoodEducation

[Kindling Group @KindlingGroup]

Thank you to everyone who joined us for our panel "Is Short The New Feature?" Any unanswered questions during our Q&A will be answered on Twitter. Feel free to ask here and tag us @KindlingGroup. #docsgetreal @IDAorg @KLL5
@fequiiere @dannyalpert @InequalityMedia

[Chithra Jeyaram 🎥 @Realtalkies]

Thank you @KindlingGroup for an awesome panel. #DocsGetReal

[Camilla Calamandrei @CamillaCala]

@KindlingGroup how are shorts monetized? How are the filmmakers making money?

[Camilla Calamandrei @CamillaCala]

@KindlingGroup how do producers manage comments on YouTube since there can be a lot of random or inappropriate comments? Who is managing the dialogue w audience?

[Nicole Docta @nicoledocta]

@KindlingGroup Is anyone willing to share what the average budget for a successful short is? How much do 60 shorts cost versus a feature?

[Margarita Jimeno @majimafia]

@KindlingGroup what is the PR strategy or how to get many views? When is not in a known platform or promoted by an established Chanel?

[Chithra Jeyaram 🎥 @Realtalkies]

@KindlingGroup discusses partnership with @voxdotcom to launch a short to promote a long form #veterancominghome series. 60 plus short films created to promote the series and engage civilians along with the niche. #DocsGetReal #audience #engagement

[Kindling Group @KindlingGroup]

"In the #digital realm, the secret is to reach audiences where they already are." - @dannyalpert #DocsGetReal

[Chithra Jeyaram 🎥 @Realtalkies]

Kathleen Lingo, @OpDocs, says that the reach and vitality is not always dependent on the film but on where its put online and who the platform’s primary audience are. #DocsGetReal #Trends

[Kindling Group @KindlingGroup]

It's not about the #film, it's about where you put it.

Ask yourself - Where is the audience going to be and who is the partner that will help you reach that audience? - @KLL5 from @nytopinion on how to get the best reach online for your film. #docsgetreal

[Kindling Group @KindlingGroup]

The stories that perform best on @nytopinion according to @KLL5...

"Stories that when people watch, they see themselves in"

"Films that touch on issues that audiences care about" #docsgetreal

[Chithra Jeyaram 🎥 @Realtalkies]

.@KindlingGroup I’m sold on shorts. The notion of building audience while making of a feature is great. Please share tips on how to build audience from scratch (on social media) for emerging filmmakers that are working on a feature like my @OurDaughtersDoc #DocsGetReal

[Kindling Group @KindlingGroup]

Watching a great example of successful digital content from @greatbigstory. Have a question for producer - @fequiiere? Ask here by tagging @KindlingGroup. #DocsGetReal

[Kindling Group @KindlingGroup]

When it comes to feature films, you are "betting on the future." - says Jake Kornbluth of @InequalityMedia #DocsGetReal @IDAorg

[Kindling Group @KindlingGroup]

"From an #economic perspecitive, shorts allowed me the freedom to make the feature #film." - Jake Kornbluth #DocsGetReal

[Chithra Jeyaram 🎥 @Realtalkies]

Reach - Potential for each is very high for short content on social media. Fantastic Dopamine hit.

Engagement - online content permits reaction and comments and may become community that takes action.

Community>Audience #DocsGetReal

[Kindling Group @KindlingGroup]

Have questions about best practices for #digital? Now is the time to ask! Questions - for us or our panel - are open for the next hour. #docsgetreal Make sure to tag @KindlingGroup to be included in our Q&A.

[David C Jones @david1080p]

Day 2 of #docsgetreal @IDAorg includes Is Short The New Feature? Great information from this panel!