Kones

Community coordinator @Everythiingdata
main account @BCherich.

@Iracltd | @Afri_tale | use @Tiendake to deliver

[Kones @KonesCherich]

I almost lost two X accounts in less than 24hours.

🧵

[IQHub Africa @IQHubAfrica]

3 DAYS TO GO

DataCamp is offering Free Access Week, ending 1st September.
Learn:

- Data Analytics
- AI Engineering
- Data Processing & Pipeline Optimization
- Model Context Protocol (MCP)

3 days left. Pick a course, learn something new, and put it into practice.

[Beth Kasinga 🌴 @beth_kasinga]

You might think the castle and building in the middle are close 😂😂😂 it takes about 5hrs. 😭

[Gacane Mwangi @BonnieGMwangi]

@guylikericky When your child falls down accidentally, if you dare give him/her eye contact you have activated an ambulance siren (loud cry). The child is like, so boss umeona nimeanguka na ata hushughuliki kunisaidia?

[Kones. @BCherich]

Money lessons

[Kones. @BCherich]

Na GanZ wakisema wanasemaje

[Kones. @BCherich]

"What projects should I applaud when young people carry certificates in their hand and hopelessness in their pockets!!"

[Kones. @BCherich]

Technologies you've heard about but wonder what they mean.

Check out 🧵

[Kones. @BCherich]

If you have internet and smartphone

Check this out:

[Kones. @BCherich]

Founders Chronicles
1. Think about an idea
2. Draw a prototype
3. Name it.
4. buy a domain
5. Abandon the Project.
6. ??

[Kones. @BCherich]

11/
Final truth:
Your post isn’t competing with other posts.

It’s competing with a thumb that wants to keep scrolling.

If people don’t stop…

The algorithm doesn’t punish you.
It just agrees with them.

If you believe this was useful hit @BCherich .

[Kones. @BCherich]

10/
Because the goal isn’t just to post.
It’s to earn enough attention for the algorithm to keep testing you.

No attention = no expansion.

[Kones. @BCherich]

9/
Example rewrite:

Instead of:
“Read my article on why people fail at consistency → [link]”

Try:
“If you have discipline problem, think of a visibility problem. In this post, I am going to share a secret..."

Here’s what changed everything…”
(Link goes later or in replies)

[Kones. @BCherich]

7/
Even good ideas fail when they arrive without friction.

A powerful insight buried under a boring opening still gets treated like noise.

Because the algorithm never reads your idea.

It watches behavior.

[Kones. @BCherich]

6/
The biggest silent killers of reach:
• Weak hook (no reason to pause)
• Too many external links too early
• No emotional trigger (curiosity, surprise, agreement)
• Low early engagement in the first wave
• Content that feels “skippable”

[Kones. @BCherich]

5/
Why?
Because X is not judging truth.

It’s judging attention behavior.

It asks one question:

“Do people stop scrolling for this?”

If the answer is no, distribution slows down.

[Kones. @BCherich]

4/
Here’s an example:

Post A:
“Here’s a link to my article on productivity → [link]”

Post B:
“I wasted 2 years thinking I had a discipline problem.
Turns out I had a system problem.”
Same person. Same message. Different outcome.

One gets ignored.
One gets curiosity.

[Kones. @BCherich]

3/
So what does “failing the test” look like?
Not just low likes.

It’s deeper than that:

• People scroll past
• No replies start
• No one saves it
• No one stays.

The post gets “seen”… but not felt

[Kones. @BCherich]

X doesn’t “promote” or “demote” posts in a dramatic way.

It tests attention.

A small group sees your post first.

If they don’t react, it stops expanding.

[Kones. @BCherich]

Farmers, a lot can change if you check out my pinned.

[Kones. @BCherich]

You may be wondering why your content is not performing whereas you post consistently.

What’s actually happening is simpler:

Your post is getting tested… and quietly failing the test:

🧵