Kotch Media

We offer business solutions through digital marketing to companies worldwide. // We’re here to build the tallest building. #growonline

[Kotch Media @KotchMedia]

Previously known as Google AdWords, Google Ads is evolving.

One of the key stages when creating your Google Ads Search campaigns is selecting appropriate keywords. Google Keyword Planner has been updated on the new interface to help with this.

#digitalmarketing #GoogleAds

[Kotch Media @KotchMedia]

Digital marketing is a field that is constantly undergoing change. But even as technology and buyer behaviours change, it's important to keep doing what works in the meantime. Even though it may seem old-school, blogging is still one of the most important marketing strategies.

[Kotch Media @KotchMedia]

If you’re in a very competitive industry – and most local businesses are – you would need to think about a content strategy that will drive results. It’s often the case that it’s highly unlikely to rank on the first page, this is where your blog content plays an important role.

[Kotch Media @KotchMedia]

No matter how popular all other channels seem to get, we can't shake the habit of email. In fact, the vast majority of people check it daily. Know your customers, know their habits, and meet them where they are.

#digitalmarketing #emailmarketing #consumers

[Kotch Media @KotchMedia]

Your online reputation as a small business owner could be the deciding factor when a prospective customer is searching for your product/service. With Google My Business, you have a level of control when it comes to managing how people perceive your business.

#digitalmarketing

[Kotch Media @KotchMedia]

Great marketing can attract great customers. But it's great customer service that keeps those great customers for the long haul. Tag some companies below that have great customer service.

#customerservice #digitalmarketing

[Kotch Media @KotchMedia]

Online users are becoming increasingly demanding in terms of the experience they expect from a website. They want a fast loading website as a minimum requirement.

#webdesign #digitalmarketing #UI #UX

[Kotch Media @KotchMedia]

What brands are your favourite to follow on Instagram?

#digitalmarketing #socialmedia #branding

[Kotch Media @KotchMedia]

Competitor research is important because as a local business, you’ll want to be able to offer additional value in the market. Google Search is a great place to start. You can see how your competitors are positioning themselves within their ads.

#smallbusiness #digitalmarketing

[Kotch Media @KotchMedia]

Writing a business blog is a winning addition to your website. It can help boost your site’s SEO, set you apart from the competition, and demonstrate your knowledge and expertise. It’s a win-win situation.

[Kotch Media @KotchMedia]

Make your website mobile-friendly! The 2018 Local Search Study results indicate that nearly 80% of local mobile searches end in a purchase. This is a big audience you shouldn’t ignore.