Adi Kunalic

Immigrant. Entrepreneur. Former D1 and NFL Athlete.
Leading teams, building things, co-founder @opendorse.
#Huskers Alum 🎈

[Opendorse @opendorse]

In the past year, we saw more small college NIL deals than the first four years COMBINED.

That's why we built our first-ever report breaking down the overlooked economy of small college NIL.

Download it for FREE: https://t.co/hcMXzK9O1e

[Opendorse @opendorse]

Thousands of NIL deals came through Opendorse over the last year.

So what does a typical NIL deal look like in 2026?

[Pat McAfee @PatMcAfeeShow]

"This Bosnia team is tough and they are calculated..

I'm telling you this is gonna be a tough match"

@MikeGrella10 #PMSLive

[Ross Dellenger @RossDellenger]

Opendorse is projecting college athlete compensation - rev-share + third party pay - to exceed $4 billion this coming year, per its annual NIL Report.

A Big Ten school’s annual average spend exceeds all others at $48M, followed by the SEC ($44M), ACC ($28M) and Big 12 ($24M).

[Opendorse @opendorse]

This time last year, schools began spending up to the $21.3M revenue-sharing cap.

But it doesn’t stop there.

Download the 2026 Annual NIL Report to see where the money is coming from. https://t.co/j16DRjU4JJ

[Opendorse @opendorse]

Talkin’ NIL in the Good Life.

@Huskers | #GBR

[Opendorse @opendorse]

Education that does more than check a box.

· 20K+ student-athletes educated
· 7K+ coaches and admin educated
· 355 education sessions

[Opendorse @opendorse]

Now that we are officially two weeks removed from the @NFLDraft

We broke down the athletes that generated the most social engagement since hearing their name called.

[Opendorse @opendorse]

On location.

@OU_Athletics | #BoomerSooner

[Opendorse @opendorse]

"The NIL era and pay-for-play have turned college sports into the Wild West. Opendorse has become the sheriff, bringing order, transparency, and data to billions of dollars flowing through college athletics."

Most Innovative Companies | @FastCompany
https://t.co/WLzsdwqVIl

[Blake Lawrence @Blake_Lawrence]

Opendorse was named to Fast Company’s Most Innovative Companies list for 2026.

Pretty surreal to see our name on a list alongside companies like Google, NVIDIA, Adidas, Nintendo, and Airbnb.

[Opendorse @opendorse]

We are honored to be named one of @FastCompany’s Most Innovative Companies of 2026. 💡

Thank you to every athlete, brand, and partner who have trusted us to help push this industry forward.

Read more about the list here: https://t.co/WLzsdwrtxT

[Opendorse @opendorse]

March is here, and college basketball NIL spend is on track to reach nearly $1B this year, up almost 300% since 2021-22.

· 2021-22: $314.4M
· 2022-23: $390.5M
· 2023-24: $400.7M
· 2024-25: $773.2M
· 2025-26: $932.5M

[Adi Kunalic @Kunalic]

This report doesn't happen without an incredible team. Shoutout to our data team (you know who you are 😉) for bringing this to life.

Go download it and share.

📥 https://t.co/aWgI4W12zY

[Adi Kunalic @Kunalic]

Five years of NIL and the college basketball conversation is still mostly vibes and hot takes. So we put the data together.

New report just dropped. 🔥

📥 https://t.co/aWgI4W12zY

[Adi Kunalic @Kunalic]

Does NIL kill the Cinderella story or empower it?

The data says both.

Top programs are separating, but mid major stars can now monetize breakout tournament moments in real time.

[Opendorse @opendorse]

https://t.co/KVIwaa4bVk