Juho Makkonen

Democratizing platform ownership. Co-Founder & CEO of @sharetribe which allows anyone to create an online marketplace. Mastodon: @[email protected]

[Juho Makkonen @Kusti]

We're live in Product Hunt! This is perhaps the most important launch in Sharetribe's history. We're introducing a new marketplace builder that allows you to both launch without coding and extend infinitely with code.

Your support would make my day 🙏 https://t.co/KEtbjIZMQp

[John O'Nolan @JohnONolan]

12 years ago when I announced @Ghost, I got the most criticism for this line of my original blog post:

"No corporate arm of the law. Ghost would be free as in Mozilla, not as in Automattic ... Every decision made would be about improving the software, not the bottom line."

Maybe now you can see why I wrote it.

Ghost was very deliberately set up as a single-entity non-profit foundation:

- No investors.
- No commercial entity wheeling and dealing in the background with shady tactics.
- No conflicts of interest around ownership of trademarks & domains.

I don't personally own anything to do with Ghost. The Foundation owns everything, and it has no share capital, so I own zero shares.

If anyone is considering starting a new CMS project and would like any advice, let me know. I'm happy to share the many mistakes we made, and the things I think we got right.

The web needs more independent organisations, and it needs more diversity. 40% of the web and 80% of the CMS market should not be controlled by any one individual.

If you don't like the way things are working, make something new and show the world how much better things can be by setting an example of how they can be done differently.

You don't need permission.

Share your ideas, and see where they take you.

[Sharetribe @sharetribe]

🙌 Happy to announce @NDRC_hq has joined our community partner network.

NDRC's expertise, resources and programs are a perfect match with Sharetribe's fast and flexible marketplace software to help Irish 🇮🇪 marketplace founders rapidly scale. 🚀

[Karri Saarinen @karrisaarinen]

You can absolutely know what your brand is before PMF.

Brand is the understanding of what the company is, what it stands for, the quality standards, who you hire, what we do, how we do it, and why. Consistency is crucial for a brand; it's like the soul or personality of your company. Then external brand will follow.

Brand is probably the cheapest thing you can do in startup. It’s literally you knowing what it is and sharing with others.

@linear has spent total in $35k in marketing, but we have built a brand from the actions we do.

The trap here is that many “product hackers” just try to brute force their way in to PMF/companies and never stop to think why they are doing what they are doing.

[Oras Tynkkynen @orastynkkynen.bsky.social @orastynkkynen]

Monelle saattaa tuntua vaikealta ymmärtää, miksi hallitus kyllä kiristää tavallisten keskituloisten eläkeläisten verotusta, mutta jättää suurituloiset eläkeläiset säästöjen ulkopuolelle.

Tähän on kuitenkin pohjimmiltaan varsin yksinkertainen selitys 👇

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[Juho Makkonen @Kusti]

(In Finnish) Kirjoitin Helsingin Sanomiin vastineen käyttäjän @samiinkinen mielipidekirjoitukseen. Vastineessani esitän, että yrittäjille ei ole syytä sovitella sankarin viittaa, eikä Suomen ole syytä ottaa mallia Yhdysvalloista.

https://t.co/QJ92Sexxxa

[Juho Makkonen @Kusti]

Justin is spot on. At @sharetribe we talk about ”balanced companies��� but this is exactly what we mean with that. @mijustin

[Juho Makkonen @Kusti]

I discovered this article and read it on my smartphone. Doing that gave me a kick of dopamine. That was short-lived, however, and now I feel slightly depressed. Perhaps sharing the article here will yield me some more dopamine through likes https://t.co/FyOf83UxiM

[Tobias Arweiler @icebearlabs]

It took a while but a NEW episode of @CodeConquerPod has just released 🚀

I talked to @Kusti about

👉creating a B2B/B2C no-code/code marketplace platform
👉when to #buildinpublic
👉when transparency is not so great
👉the Steward Ownership model 🤔

Check it out ⤵️

[Juho Makkonen @Kusti]

I had the privilege to be the guest of @icebearlabs for @codeconquerpod. We had a great chat that touched on a variety of topics: steward-ownership, corporate transparency, and why I believe no-code platforms should prioritize their developer experience. https://t.co/eq3C25f8Jf

[Juho Makkonen @Kusti]

@joelgascoigne @sharetribe Our journey is also in other ways remarkably similar to Buffer’s - we, too, battled with stagnation and revenue decline, but the new focus and approach unified the team and is now starting to pay off also in terms of growth, which has beem really strong this year.

[Juho Makkonen @Kusti]

@joelgascoigne It’s great to hear that this worked well for you! It’s rare to hear success stories of companies going down-market. We did this too at @sharetribe - our new tagline is ”marketplace software for founders”. This seems to be working really well.

[Scott Brinker @chiefmartec]

The call-out to "API-first no-code tools" is absolutely the right answer to this dilemma.

Can a No-Code Business Ever Scale? by @Kusti in @entrehandbook https://t.co/t9YgRelmdQ

[Joel Gascoigne @joelgascoigne]

We’ve been working to turn around a decline for a few years now at Buffer.

Last year everything finally came together, in 2023 we had our least decline in the past 4 years, and we’re now growing in 2024.

How did we do it? Here are some of our learnings:

[Juho Makkonen @Kusti]

No-code doesn’t scale. Coding skills are a barrier to entry.

What should a non-technical founder do?

In my recent article on the Entrepreneurship Handbook, I suggest most founders should choose no-code anyway, but choose an API-first no-code tool.

https://t.co/Vt4fjruzol

[Sharetribe @sharetribe]

Did you know that Sharetribe has fantastic third-party integrations that let you enhance your marketplace functionality without coding?

Build analytics dashboards, connect listings to social media, and monitor conversations. Learn more: https://t.co/zjz2hz6dG1

[Sharetribe @sharetribe]

Two new features in Sharetribe this week! ⚡️

1. More control over default listing fields. Determine exactly what kind of listings your marketplace has: https://t.co/rdLd8mHgGT

2. Infinite stock. Better support for digital goods and services: https://t.co/Xy0eiXQZ2T

[Juho Makkonen @Kusti]

"Sharetribe is the fastest no-code online marketplace builder known to humanity."

The good people at @HackerPulse interviewed me and wrote a nice article about our story and approach.

https://t.co/s9uh5w1YJ1

[Sharetribe @sharetribe]

New in Sharetribe 🎉 Customer commission

Decide who pays your marketplace’s fees. With Sharetribe’s latest feature release, you can charge a commission from providers, customers, or both – without coding.

Learn more: https://t.co/uUdUCU8SC9

[Juho Makkonen @Kusti]

@jdietz @sharetribe Thanks Joel!

[Juho Makkonen @Kusti]

Yesterday was amazing.

Nearly 1000 people voted for the new @Sharetribe in Product Hunt, and we finished # 2 for the day, out of the 140 products that launched.

I'm completely blown away by the amount of support we got.

Thank you everyone. ❤️

[Juho Makkonen @Kusti]

If you’re curious about why we made this huge investment in developing a new marketplace builder, some context here.

https://t.co/s6cfKopG1O