Laura Borgstede

Fractional CMO, CEO of PR & marketing agency Calysto Communications. AI, IoT, mobile, wireless & telecom. Owner & editor of industry intel source PR Vibes.

[Laura Borgstede @Lborgstede]

The FCC’s long-running rip-and-replace effort is finally gaining momentum, with Huawei and ZTE removal projects nearly done - despite funding gaps and supply-chain setbacks. The path to secure America’s telecom infrastructure is still far from over. #RipAndReplace #telecom

Read more: https://t.co/XZ2EgB1DQ1

[Laura Borgstede @Lborgstede]

"It can be a big decision to use budget for trade show attendance, so while we head into the typically quieter months of July and August, we look at the reasons for this decline and give some tips to help you get greater value from your investments as shows start ramping up in the fall." #blog #tradeshow #PRVibes #publicity

Read our latest PR Vibes for more pointers on how to generate publicity for your events: https://t.co/K07yJALJd2

[Laura Borgstede @Lborgstede]

"Today, to address B2AI, PR activities shouldn’t focus solely on media coverage, but on how that coverage performs in AI environments..."

Read more in our latest PR Vibes: https://t.co/rxpFr9l6FU

[Laura Borgstede @Lborgstede]

The FCC waived Amazon’s July 2026 satellite deployment deadline, giving them more time to complete their LEO constellation - of which they have launched less than a third proposed. The move keeps pressure to meet future milestones while boosting competition in the satellite internet market.

Read more: https://t.co/UrJOJlSAx0

[Laura Borgstede @Lborgstede]

Competition takes a back seat as telecom and cable providers create the STRIKE force to fight ongoing copper theft and fiber cuts. Protecting critical communications infrastructure is becoming a shared industry mission, not just a business challenge, as some of the top players respond to hundreds of incidents per month.

Read more: https://t.co/xFkvb6sh60

[Laura Borgstede @Lborgstede]

AI growth runs into more challenges as the number of new data centers needed to support soaring demand face delays: power shortages, permit blocks, and construction constraints. Learn why the infrastructure behind the boom is struggling to keep pace—and how tech companies are adapting to keep their plans on track.

Read more: https://t.co/8FsQl89wR8

[Laura Borgstede @Lborgstede]

Software behind a startup used to be the backbone of VC firms, but now AI is disrupting those principles with speed alone. Investors look to shift their focus toward hardware, robotics, chips, and data centers as the AI race accelerates, looking for opportunities in the physical infrastructure that powers the technology.

Read more: https://t.co/l1CIRSQ5nT

[Laura Borgstede @Lborgstede]

AI-generated “vibe coding” is flooding the internet with buggy, insecure software prompting top engineers to warn that a “vibe slop” crisis could derail startups and break critical systems. @wsj explores why Silicon Valley’s rush to replace developers with AI may be trading short-term speed for long-term chaos.

Read more: https://t.co/XxIwM3hDeq

[Laura Borgstede @Lborgstede]

5G satellite services are still years from mass adoption because the industry lacks enough compatible satellites and consumer devices today. Qualcomm even plans to disable some new satellite-ready 5G features by default until commercial satellite networks are available for testing.

Read more: https://t.co/0JT0hYspdu

[Laura Borgstede @Lborgstede]

U.S. mobile giants AT&T, T-Mobile, & Verizon have aligned for a rare joint venture in D2D to eliminate rural coverage gaps. Using satellite-to-phone technology, the group could challenge SpaceX’s growing influence and reshape service for national parks, highways, and emergency zones. Is this the next battle in mobile comms?

Read more: https://t.co/o1oauFsJBn

[Laura Borgstede @Lborgstede]

@Calysto Communications has earned a Gold Stevie Award for its standout communications work and industry impact. This award recognizes our agency’s success in helping technology and connectivity brands tell compelling stories, build visibility, and drive results in a fast-changing market. See the full press release and other successes here: https://t.co/YjzLqpuvvp

[Laura Borgstede @Lborgstede]

Satellite-to-device service is generating plenty of excitement, but carriers are still working to prove there’s a sustainable business model behind the technology. As telecom and satellite companies push to close coverage gaps, the real challenge may be turning D2D connectivity from a promising innovation into a service consumers are willing to pay for consistently.

Read more: https://t.co/zCLLVJFPhq

[Laura Borgstede @Lborgstede]

As part of our Brand ACT (Awareness, Credibility and Trust) series, we are exploring how you can create awareness among the 95% of customers who aren’t buying right now.
Read more: https://t.co/FfSep91Opx

[Laura Borgstede @Lborgstede]

A new phase of the satellite industry has begun, with over 16k small satellites set to launch by 2035. Now going from hype to full-scale industrial production, this shift is driven by massive investment and rising national space ambitions. The smallsat boom is accelerating—who will be among the most scalable players?

Read more: https://t.co/6M3yP6tb9I

[Laura Borgstede @Lborgstede]

AI is pushing carrier networks into unfamiliar territory as huge waves of data move between a small number of endpoints, overwhelming traditional infrastructure and accelerating the need for higher-capacity upgrades. These massive AI-driven transfers are also uneven and seasonal, clustering in major data hubs and creating new design challenges for operators.

Read more: https://t.co/lwkgBxUlKb

[Laura Borgstede @Lborgstede]

The FCC is proposing to modernize outdated satellite spectrum rules—particularly by replacing restrictive power limits—with a more flexible, performance-based framework.  These changes could allow far more efficient spectrum sharing between satellite systems, potentially increasing broadband capacity by 7x while lowering costs.  Overall, the reform is expected to boost competition and innovation in satellite broadband, helping expand access in under-served and rural areas.
https://t.co/au7LlCJeMN

[Laura Borgstede @Lborgstede]

Global D2D connections are up 24.5%, largely driven by the rollout of services like Starlink in multiple countries, with the U.S. leading overall usage. However, usage by mobile users is still quite low for the budding technology. It's often only useful in remote areas without traditional coverage which comes with a cost: limited capability. Long-term impact remains uncertain.

Read more... https://t.co/xIZ3XNBfhK

[Calysto @Calysto]

PR Vibes® Tradeshow Vibes: Channel Partners Conference & Expo 2026: Reducing Complexity in an Increasingly Fragmented Ecosystem
https://t.co/DHWOpjldps

[Laura Borgstede @Lborgstede]

Scientists in New York City successfully demonstrated a key step toward a quantum internet by sending entangled quantum signals across existing fiber-optic cables, showing that quantum devices can connect outside of a lab and overcome a compact, urban infrastructure with reliable performance. This breakthrough suggests a future where ultra-secure communication could operate on city-scale networks.

Read more: https://t.co/cYWi3nhiLC