jenny

PSU '20

[jenny @LeaderJenny]

@drsmadden A7: My college classes focus on PR and the necessary tools for that, but during my internship at LVHN I learned that marketing and PR overlap quite a bit, and in future internships, I am trying to grow my marketing knowledge to round myself out as a individual #MaddensMethods

[jenny @LeaderJenny]

@drsmadden A6: Final reports consolidate all information from a research study. This allows for the study to be replicated if necessary and be secondary research for other researchers. #MaddensMethods

[jenny @LeaderJenny]

@GeoffTBlosat @drsmadden Not dominating the conversation goes for all ages. When I teach to young kids, I always involve them in the conversation so they stay focused - same goes for adults! Asking questions + audience participation = keeping them engaged #MaddensMethods

[jenny @LeaderJenny]

@drsmadden @GeoffTBlosat A5: Oral presentations can be tricky, especially when numbers are involved. I have found it useful to compare numbers to something the audience can visuals to help understand the impact of the data. Also be sure to leave enough time for audience reflection #MaddensMethods

[jenny @LeaderJenny]

@drsmadden @wendywhite @canva @Microsoft Visio is useful for making flow charts/step-by-step graphics #MaddensMethods

[jenny @LeaderJenny]

@drsmadden @cam_poww @canva A classmate of mine introduced me to @canva this year and I am hooked! It is very easy to find templates for any kind of visual. We used it to make flyers for an event #MaddensMethods

[jenny @LeaderJenny]

@AlbaneFlamant @BurgerKing I've seen word clouds, but never an emoji cloud - very interesting and visual way to start a conversation! #MaddensMethods

[jenny @LeaderJenny]

@drsmadden The less words, the better. Graphs and images make complicated data easy to understand. Make it visually appealing, but also still convey the necessary message - These are all tips I give PSU students who come to the Speaking Center in the College of Liberal Arts #MaddensMethods

[jenny @LeaderJenny]

@drsmadden @wendywhite Robohead is a project management software geared more specifically towards marketing and creative professionals. I used it at my internship with Lehigh Valley Health Network in their marketing and public affairs department #MaddensMethods

[jenny @LeaderJenny]

@drsmadden A3: How is technology NOT changing the way research is done! #MaddensMethods

[jenny @LeaderJenny]

#MaddensMethods

[jenny @LeaderJenny]

@wendywhite @drsmadden My summer internship last year taught me about project management, it's different in the "real world" than it is in school. User-friendly project management systems make everyone's lives easier. It took me a while to understand Robohead

[jenny @LeaderJenny]

@wendywhite @drsmadden My summer internship last year taught me about project management, it's different in the "real world" than it is in school. User-friendly project management systems make everyone's lives easier. It took me a while to understand Robohead

[jenny @LeaderJenny]

@AlbaneFlamant Social listening is super important to understand customer satisfaction/needs, it is a vital part of continuous research efforts #MaddensMethods

[jenny @LeaderJenny]

#MaddensMethods

[jenny @LeaderJenny]

@drsmadden Being able to conduct secondary research is vital to any and all research, it gives a launch point for researchers and guides them to what primary research they want to conduct

[jenny @LeaderJenny]

@drsmadden Being able to conduct secondary research is vital to any and all research, it gives a launch point for researchers and guides them to what primary research they want to conduct

[jenny @LeaderJenny]

@drsmadden A1: These departments need to do research to know what trends are popular so they can cover relevant topics and advertise to the right audience #MaddensMethods

[jenny @LeaderJenny]

Hi! I'm Jenny Leader, a junior majoring in Public Relations & Broadcast Journalism #maddensmethods

[jenny @LeaderJenny]

#OvertimeChamps #BarstoolBestBar

[Penn State Bellisario College @PSUBellisario]

“So much of what we do is trying to bring the experience of what it’s like to be there, because there are a lot of people who can’t be there, there are a lot of kids who can’t be there."

@FortySixLIVE is set to bring @THON to viewers around the world: https://t.co/V4OrjsOn6r

[jenny @LeaderJenny]

@drsmadden Tips on reviewing/studying for Comm420? #MaddensMethods