Jeff ▚▘▚▘▚▘

Just some dude...with a dog 🇵🇭🇮🇪

[Jeff ▚▘▚▘▚▘ @LePickleJeff]

:)

[Majin 魔人 @majinbysoto]

It's almost time for another live stream. Get ready for more exclusive leaks of our art, lore and PFPs!

[Majin 魔人 @majinbysoto]

https://t.co/Ktj0pmf5hW

[Majin 魔人 @majinbysoto]

When you watch the video below you will see exclusive leaks of the Majin companions. They are strategically designed to excite collectors in a similar way as Pudgy Penguins and Pokémon did.
Once we release them as PFPs, the entire collection will be in strong demand across a broad audience, because the "cute factor" is an incredibly powerful marketing lever.

You can see in the video that we specifically position our IP to cater to the biggest audience possible. That is exactly what made Pudgy Penguins so successful.
But our approach is a bit closer to Pokémon, where we offer not only one shape or creature, but multiple different characters which have the potential of becoming as iconic as Pikachu or Charizard.
If you look at the concept of our "Mushroom Dog" in the video below, or the companion of the "Goth Girl", you'll get the idea and understand that these characters are made to go viral and designed as very attractive digital collectibles.

We have professional character designers and artists from legendary Japanese anime and video game IPs work on the Majin companions. We apply their experience and follow principles which already led to many world renowned characters.
An incredible amount of precision go into our approach, and we pay close attention to not only develop new characters but to engineer iconic designs and traits for the entire collection.

This is how I plan for Majin to go way beyond web3 and create serious hype and revenue in the traditional entertainment industry.

[Majin 魔人 @majinbysoto]

My favorite bluechips have been created in 2021. Let me show you with the example of @doodles why the passion of the creator is vital to the long-term success of the IP.
You’ll see from these early sketched by @burnttoast that there’s an extraordinary amount of creativity flowing into the collection. The characters and traits were drawn with purpose and love for the craft.

I believe the point was not to create a product but to create something unique and beautiful. And that intent can be felt so strongly by holders that their art remains relevant and in demand even 5 years later.
Doodles, Azuki, BAYC, Cool Cats... it almost looks like we as an industry lost the ability to create evergreen art like this. It's just my personal opinion, but in recent months and years nothing really comes close to the artwork and IPs which were created during the 2021/2022 era.

And I think the reason for that is the commercialization of something which primarily should be beautiful.
Most new collections focus on selling themselves as a way to make money or as a product. I don’t feel the spirit of passionate artists anymore.
As a collector and someone who appreciates beauty I think we lost our way and are headed in the wrong direction where we put the product above the purpose. And as a result most products fail, because they serve no purpose.
Or in other words: how can you expect people to love your art if you didn’t love creating it?

My work with Majin is focused on bringing that passion, creativity and love for the craft back to digital collectibles. The highest priority is creating something beautiful. Everything else comes second. Because I know if I succeed at that, if the IP truly is something people enjoy looking at, the success will come naturally. And I believe that’s how it happened for all bluechips. Someone put an incredible amount of love into their work, other people could feel and appreciate it, and as a result of that, passionate communities were formed. This is what I aim for and what I hope to achieve by giving our art all the creativity and love I have.

[Majin 魔人 @majinbysoto]

It has been very interesting to me to study the creative process of @cloncast, who is the artist behind @coolcats. Especially the exploration of different character concepts and the pursuit of simplicity, before eventually developing the iconic blue cat that launched such a popular and fun IP.

[Majin 魔人 @majinbysoto]

My idea is to give our collection attitude. My new PFP should give you a feel for what I mean.
And I mean "feel" in the literal sense, because my ambition is for you to genuinely feel something when you look at our art.
That's why our PFPs will express a variety of attitudes, to ensure everyone with their own unique personality finds the right piece that moves them.
I always wanted to create something provocative, defying, rebellious, peculiar and beautiful. But it was a mystery to me how to do that without appearing try hard or cringe. So I started with the goal of giving our art soul, and with soul comes life, and with life comes the attitude of your being.
That attitude might be introverted or extroverted. It might be polarizing or inconspicuous. But it's there. It's your soul, your being... it's: you.
I want to give you art in which you see part of you. A good part. Something which gives you hope, ambition or peace.
Maybe something that reminds you of a quality you thought you had lost. Or it will give you a piece of yourself back which you once valued. Or maybe it will add a new piece to your identity which makes you whole.
Whatever it may be - spiritual comfort or creative inspiration - my purpose is to make you feel something extraordinary.

[Majin 魔人 @majinbysoto]

For our original IP to achieve mainstream adoption, it's important that we strategically develop the right character archetypes.
Below you see a concept of a personality which is bubbly, warm and cheerful. In Japan this archetype is often described as 元気っ子 (genkikko). This character's enthusiasm brings energy and forward movement to the cast.
This in return makes Majin more colorful and approachable. Good examples of similar identity types are Carrot (One Piece), Pan (Dragon Ball) and Sakura (Naruto).

[Majin 魔人 @majinbysoto]

This is Wolfy, one of the companions in our collection. But the real alpha is the rare weapon which you see on display: the shrimp gun 🦐

[Majin 魔人 @majinbysoto]

185 members are signed up for our private Discord stream.

If you have access: tune in! Otherwise you miss out on our first anime production video, trait leaks, the companion reveal, booster pack previews, and a huge art piece unveil. Most of that will be too hot to share on Twitter!

[Majin 魔人 @majinbysoto]

“THE FALL” is an important event in MAJIN referring to the moment when an angel is cast down from Heaven to Earth, and it is also the title of the artwork depicting that event.

The wings are lost or torn apart, and the golden halo shatters and turns black.

[Majin 魔人 @majinbysoto]

https://t.co/QG3G9L4igt

[Majin 魔人 @majinbysoto]

Once we hit 1,000 followers you're no longer early.

[Majin 魔人 @majinbysoto]

To achieve originality and authenticity, there's no way around effort. And I think that's exactly what digital collectibles have been missing since 2021.
Bored Apes, Azuki, Cool Cats, Doodles... they are all original, made with passion — but they were also all created 5 years ago. Since then, the amount of effort and creativity that goes into collections has severely declined. That's why we haven't seen any innovation in our industry and why the market constantly punishes new projects that take shortcuts.
Especially when it comes to art; buyers, holders, and collectors value effort. Because only genuine passion and love for the craft can lead to beauty and novelty.

[Majin 魔人 @majinbysoto]

Missed today's stream? \(”˚☐˚)/

We got you covered. Stay tuned for the alpha packed clips!

[Jeff ▚▘▚▘▚▘ @LePickleJeff]

@majinbysoto Buu

[Majin 魔人 @majinbysoto]

3 AZUKI BEANZ UP FOR CLAIM 🫘

Simply answer this:
Which two anime or video game characters inspired this Majin illustration?

Comment below (including wallet) + tag 3 friends 👇

[Majin 魔人 @majinbysoto]

Our lore runs deep.

"Satan Descends upon Earth" (1866) by Gustave Doré helped inspire our "Fallen Angel".

His legendary illustrations of "Dante's Inferno" made him one of history's greatest artists of otherworldly themes. We are proud to carry a small part of that tradition forward.

[Majin 魔人 @majinbysoto]

One of the most important aspects for me is that our collection has meaning. Because I'm convinced that holders and collectors can sense when you create with purpose.
And I believe the way your art is valued on the market goes along with that too.

[Majin 魔人 @majinbysoto]

Which perspective do you prefer for your PFP?

1) Side angle, but not fully from the side
2) Full side profile (Azuki-style)