I will be FOREVER blowing bubbles, till I fade and die ๐ซถ๐ผโ๏ธ
Now it hurts but I am ๐ฏ percent sure first game of new season fans will be here again, London stadium will be full cheering for Claret and Blue army.
COYI
$ARC mindshare on CT is at an all time low but it is one of the AI meta projects with the biggest bounce in the last few days.
Here's why I am bullish $ARC:
/arccellerate: behind the memetic vision of $arc
from the first day i bought into $arc, there was something that made me take note greater than usual.
"we take the red pill then the blue pill"
the wry smile logo and mysterious aura felt like this wasn't a cobbled together project, some level of thought has gone behind the identity. since then, my instinct about the level of thought behind arc BEYOND the technical aspects (as someone who is not deeply technically grounded) has intrigued me greatly.
the ability to create a strong brand, foster a sense of community and effectively communicate a project's vision and values is just as crucial as the technical innovations it brings to the table. this is where the memetics comes into play and it's an area where imo, people are REALLY overlooking in terms of $arc:
memetics, the study of how ideas and behaviors spread and evolve within a culture, is arguably the most powerful tool in crypto. think of the cult behind bitcoin itself. almost every major in the top 20 has some level of memetics/cult buolt around it. murad's entire thesis is built around memetics.
imo, what sets $arc apart is that they have harnessed the power of memetics not just to create hype, but to rally their community around their lofty grand vision and contribute to its technical core.
the first "experiment" conducted by the team really highlighted this approach to me. by engaging the community in a fun, challenging anf collaborative experience, they not only showcased the capabilities of the technology but also fostered a sense of teamwork, camaraderie and shared purpose amongst participants (who were also rewarded for taking part).
/arc_angels has already been organically embedded into the community identity.
/arccellerate has become the rallying cry, that perfectly encapsulates both the team and commmunity's desire to push the vision forward.
this sense of collective identity and mission is one that i think goes far beyond the likes of market leaders like virtuals and ai16z- one that can drive engagement, loyalty and collaboration in ways that pure technical merit alone often cannot.
so when the technical merits are just as comparable... i think the recipe for growth is huge.
$arc's attention to branding and visual identity should be studied- by onboarding a former creative talent (@dustyX_io ) from nike and netflix you can already see it has a clean, distinctive and memorable aesthetic that is far more impressive than comparable projects (don't get me started on the original virtuals font on their website lmao).
in a crowded market, having a strong visual brand can help a project stand out, stick in people's minds and create a sense of professionalism and legitimacy. but most impressively $arc's memetic approach is deeply connected to their flywheel model of growth and value creation:
as the community becomes more invested and engaged through this deeply holistic memetic approach, they become more likely to contribute their own ideas, code and content to the project.
this can take many forms, from the more surface level suggesting new features and use cases, to more technical- building tools and integrations on top of $arc's platform, to creating their own AI agents and services.
as the community-created memes, content, messaging and experiences spread beyond the immediate $arc community, they serve as a powerful organic marketing and onboarding tool.
viral content, speculation and intrigue attract new users and developers to the project, drawn in by the sense of excitement and possibility around $arc's potential.
this memetic-powered flywheel creates a self reinforcing cycle:
>as more people engage with and contribute to $arc in their numerous ways both technologically and socially, $arc becomes more robust, versatile and valuable.
>this in turn attracts more users and developers, who further enrich the community and ze tek with their ideas and contributions.
>the result is the kind of collective intelligence engine or "cyborg collctive" that @0thTachi has visioned for the project, where the memetic energy of the community continually drives the technical evolution of the project.
tl:dr:
$arc's focus on memetics and community building isn't just a sideshow to the main technical endeavor; it's an integral part of their strategy for driving technological advancement.
by creating a participatory culture where everyone feels empowered to contribute, they're not only building a loyal community, but also a distributed innovation lab.
in the end, $arc's deeply thought out strategy highlights that in the world of crypto, the technical and the social are inextricably linked - and mastering both may be the key to building the future that it envisions.
/arccellerate
/arc_angels
Absolute cinema for that 2nd Leeds goal there. Bald bloke with a pie, dives into the celebrations, falls over the advertising hoarding, takes a big bite of the pie whilst horizontal. The Championship is the best league in the world.
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